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There is a lot to learn about the emerging podcasting landscape in Africa - but my favorite detail of how the podcast industry is emerging in Africa is that it is primarily being led by WOMEN.

According to Molly Jensen, the founder of Afripods “Countless women creators have been leading the forefront when it comes to podcasting in Africa, and it is exciting to see them break barriers on the continent".

In this episode you’ll hear from Gathoni Ngumba, the Community Manager at Afripods, and the founder of Story Palette.

This series is hosted and created by Christina Barsi, the founder and CEO of Avant Haus Media, and Boss-Goddess, a strategic content-marketing agency specializing in podcasting, as well as The Women's Podcast Industry Network™.

More on Gathoni:

Gathoni Ngumba is a leading podcast community builder with over half a decade of experience in the continent's podcasting industry. As Community Manager at Afripods, a pan-African podcast hosting and distribution platform, she excels at creating networks for African podcasters to connect, foster growth and create collaboration within the ecosystem.

Beyond her role at Afripods, she is a podcast trainer, coach and digital content strategist, dedicated to empowering creators and helping them navigate podcasting and digital storytelling. She has worked with Mesha Science, Lemon Slice Pictures, Sahihi Africa, NBO Film Festival and Ubunifu Hub. Gathoni also co-hosts the award nominated podcast Okay Kiasi with her sisters.

She is passionate about her belief that Africa's stories are best told by those who live them and is committed to amplifying authentic African stories. Her dedication stems from a belief in the power of storytelling to foster understanding, challenge stereotypes and celebrate the richness of African cultures. 

Visit: Avant Haus Media

Join: The Women's Podcast Industry Network Newsletter

Visit: https://afripods.africa/

Listen: Okay Kiasi

LinkedIn: @gathoningumba

IG: @podcastingafrica

LinkedIn: @christinabarsi

Mentioned in this episode:

Unlocking Africa

https://thepodsessions.com/ by Rutendo Nyamuda

oxo podfest 

Africa Podfest by Melissa Mbugua and Josephine Karianjahi 

Podfest Cairo led Kim Fox 

Bidemi Adedire of the Association of African Podcasters and Voice Over Artists (APVA)

Odudu Efe (FayFay) Naija Podhub

Research:

• https://wan-ifra.org/2023/08/africas-storytelling-evolution-how-podcasting-boosts-minority-voices-and-can-reinvigorate-newsrooms/
• https://africanofilter.org/research
• https://trtafrika.com/opinion/podcasting-the-rise-of-an-impactful-medium-in-africa-13744659
• https://www.weforum.org/stories/2022/08/how-female-led-start-ups-can-transform-africa/

If you'd like to join the conversation and leave us a voice message with your own answers to one or all three of our questions, please call or WPIN Podcast hotline: 805-601-6806

Questions:

1. What are the most proud of as a woman working in the podcast industry?
2. What keeps you up at night?
3. What do you want people to understand about the area you are from as it relates to the podcast industry and women?