The Big Idea with Elizabeth Gore

On this episode of The Big Idea, Host Elizabeth Gore sits down with Ashley Fox, founder and CEO of Empify, to answer the question: How do you rebuild after losing everything? As a former Wall Street analyst who was evicted and forced to start over, Ashley opens up about trusting yourself, paying yourself as a CEO, protecting your mental health, and letting parts of yourself evolve as you grow.

Industry shifts don’t have to sink your business. This pro breaks down how to stay on top. This week on The Big Idea with Elizabeth Gore, Advantage | The Authority Company CEO Adam Witty joins the show to answer the question: How do you survive industry disruption? Witty shares his experiences launching his publishing company while offering top insights on how to sustain growth amid industry shifts, including pivots to digital, AI adoption, and more. Yahoo Finance’s The Big Idea with Elizabeth Gore takes you on a journey with America’s entrepreneurs as they navigate the world of small business.

This CEO turned an out-of-this-world dream into a reality… This week on The Big Idea with Elizabeth Gore, InterstellarLab founder and CEO Barbara Belvisi joins the show to answer the question: What does it take to turn an impossible idea into a real business? Belvisi and Interstellar Lab are building AI-powered biospheric systems that will ultimately enable multi-planetary farming. Yahoo Finance’s The Big Idea with Elizabeth Gore takes you on a journey with America’s entrepreneurs as they navigate the world of small business. Thoughts? Questions? Fan mail? Email us at [email protected] Yahoo Finance’s The Big Idea with Elizabeth Gore is hosted by Elizabeth Gore. It is developed and produced by Lauren Pokedoff.

What if the key to growth is already in your DMs? This week on The Big Idea with Elizabeth Gore, Outfit Formulas CEO & Founder Alison Lumbatis  joins the show to answer the question: How do I turn followers into paying members? What started as a blog about escaping Lumbatis’ “yoga pants rut,” Outfit Formulas turned into a $19-a-month membership community after she simply asked her audience what they needed. By building trust, listening closely, and delivering real value, Lumbatis transformed loyal readers into a thriving, app-based community. Yahoo Finance’s The Big Idea with Elizabeth Gore takes you on a journey with America’s entrepreneurs as they navigate the world of small business.

Turning an unknown product into a household name is rare and this founder made it happen… This week on The Big Idea with Elizabeth Gore, Vita Coco (COCO) Co-Founder and Executive Chairman Mike Kirban joins the show to answer the question: How do you break into a market that’s never heard of your product? Kirban shares stories of launching Vita Coco and tapping into a new market by bringing coconut water to the United States, including getting ahead of a competing rival brand. Yahoo Finance’s The Big Idea with Elizabeth Gore takes you on a journey with America’s entrepreneurs as they navigate the world of small business.