64: How to Optimize Your Podcast for Search

FEB 4, 202618 MIN
Podcast Growth and SEO Strategies for Entrepreneurs | Podcasting Problem Solver

64: How to Optimize Your Podcast for Search

FEB 4, 202618 MIN

Description

Your audience loves your podcast, they're sending you DMs about how your episodes changed their lives, but only three new people found your show last week. If you're getting great feedback from existing listeners but your download numbers won't budge, this episode shows you exactly why the algorithm can't figure out who else needs to hear you.The podcast algorithm isn't listening to your episodes. It's scanning your show title, description, episode titles, and metadata for specific signals that tell it who to recommend your show to. When those signals are vague or missing, the algorithm moves on. I'm walking you through exactly how to translate your content into language the algorithm understands so new podcast listeners can find you. 00:00 – Why Your Podcast Isn't Getting New Listeners 02:51 – The Podcast Discoverability Problem Most Hosts Face 05:38 – How to Write Searchable Podcast Descriptions 06:57 – Case Study: 34% Discovery Increase from Better Episode Titles 08:57 – Podcast SEO Signals: Title, Description, and Categories 10:02 – Episode Description Examples That Work for Search 14:05 – Shareable vs Searchable: Why You Need Both 16:30 – How to Fix Your Podcast Visibility This Week Check out the full show notes and resources athttps://leahbryantco.com/podcast/how-to-optimize-your-podcast-for-search📲 Have a question or win to share? Text me! You could hear it on the podcast.Ready to grow your podcast strategically? Book a Get Found Audit https://leahbryantco.com/getfound Looking for coaching, production, or launch support? Let's chat: https://leahbryantco.com/contact Connect with me Threads: https://www.threads.com/@leahbryant_co Instagram: https://www.instagram.com/leahbryant_co/ This podcast is produced by Leah Bryant Co, where stories meet strategy. - https://leahbryantco.com