<p>Mobile automation is messy. Brownfield constraints. Finance is pushing back on ROI. Safety sign-offs. Departments that need actually to work together. The Automation Journey cuts through the noise and helps you make decisions that stick.</p> <p>Each episode tackles one fundamental question: Where do we even start? How do we build a business case that finance will believe? What does "safe by design" actually mean? How do we avoid vendor lock-in?</p> <p>Hosted by Rocrich AGV Solutions, a team that has implemented automation in some of the toughest manufacturing and logistics environments, the show shares lessons from practitioners, safety leaders, and integration professionals who’ve been there.</p> <p>The show is for operations and engineering leaders in manufacturing, logistics, food &amp; beverage, and pharma - anyone who influences automation decisions, safety approvals, or budgets. </p> <p>You'll get clear first steps, plain-English safety and standards guidance, integration playbooks, and credible ROI framing you can actually use, plus actionable tools and industry updates to keep your plans on track.</p>