<description>&lt;p&gt;In this episode, Kristie unpacks the traditional SEO advice that therapists should focus on blogging. She explains how blogging targets casual researchers or top-of-funnel traffic, which are rarely the ones looking to hire a provider. &lt;/p&gt;&lt;p&gt;Some takeaways:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Why blogging brings in browsers, not buyers&lt;/li&gt;&lt;li&gt;Prioritizing transactional content over informational content&lt;/li&gt;&lt;li&gt;Building digital assets that become revenue generators&lt;/li&gt;&lt;li&gt;Transitioning from being a general resource to a solution provider&lt;/li&gt;&lt;/ul&gt;&lt;br/&gt;&lt;p&gt;If you found this episode helpful, please subscribe, rate, and leave a review, or share it with a friend who might need it!&lt;/p&gt;&lt;p&gt;*Watch full episodes on &lt;a href="https://www.youtube.com/@kristieplantinga" rel="noopener noreferrer" target="_blank"&gt;YouTube&lt;/a&gt;.&lt;/p&gt;&lt;p&gt;*Connect with Kristie on &lt;a href="https://www.instagram.com/kristie_placedigital/" rel="noopener noreferrer" target="_blank"&gt;Instagram&lt;/a&gt;.&lt;/p&gt;&lt;p&gt;*Brought to you by &lt;a href="https://www.therapieseo.com/" rel="noopener noreferrer" target="_blank"&gt;Place Digital&lt;/a&gt;.&lt;/p&gt;&lt;p&gt;*Produced by PodVision.&lt;/p&gt;</description>

Practice Marketing Insider

Kristie Plantinga

"I Should Blog More”

APR 21, 202611 MIN
Practice Marketing Insider

"I Should Blog More”

APR 21, 202611 MIN

Description

In this episode, Kristie unpacks the traditional SEO advice that therapists should focus on blogging. She explains how blogging targets casual researchers or top-of-funnel traffic, which are rarely the ones looking to hire a provider. Some takeaways:Why blogging brings in browsers, not buyersPrioritizing transactional content over informational contentBuilding digital assets that become revenue generatorsTransitioning from being a general resource to a solution providerIf you found this episode helpful, please subscribe, rate, and leave a review, or share it with a friend who might need it!*Watch full episodes on YouTube.*Connect with Kristie on Instagram.*Brought to you by Place Digital.*Produced by PodVision.