<p>How does a legacy organization operating in over 60 countries use AI to scale their global movement? </p><p>Amy Dunham, Chief Communications Officer at Habitat for Humanity International, joins Andrew Bleeker to discuss her team&#39;s strategic integration of AI.</p><p>Amy explores how HFHI is leveraging its 50th anniversary to shift the focus from its history to the urgent global housing crisis. She shares how her team uses AI as a strategic &quot;thought partner&quot; to bridge the gap between idea and action — scaling their mission across diverse markets while maintaining the human authenticity that is the hallmark of the HFHI brand.</p><p>In this episode, they discuss:</p><ul><li><strong>Scaling Global Data</strong>: Using plain-text AI queries to transform brand tracking into actionable insights across 50 states and dozens of countries.</li><li><strong>Authenticity vs. &quot;AI Slop&quot;</strong>: Why human stories and homeowner consent remain the non-negotiable core of Habitat’s global communications strategy.</li><li><strong>The Business of Comms</strong>: Amy’s advice for the next generation of communicators on prioritizing ROI and business value to drive real-world impact.</li></ul>

Actionable Impact

Bully Pulpit International

Amy Dunham: Scaling Global Advocacy with AI

MAY 14, 202623 MIN
Actionable Impact

Amy Dunham: Scaling Global Advocacy with AI

MAY 14, 202623 MIN

Description

<p>How does a legacy organization operating in over 60 countries use AI to scale their global movement? </p><p>Amy Dunham, Chief Communications Officer at Habitat for Humanity International, joins Andrew Bleeker to discuss her team&#39;s strategic integration of AI.</p><p>Amy explores how HFHI is leveraging its 50th anniversary to shift the focus from its history to the urgent global housing crisis. She shares how her team uses AI as a strategic &quot;thought partner&quot; to bridge the gap between idea and action — scaling their mission across diverse markets while maintaining the human authenticity that is the hallmark of the HFHI brand.</p><p>In this episode, they discuss:</p><ul><li><strong>Scaling Global Data</strong>: Using plain-text AI queries to transform brand tracking into actionable insights across 50 states and dozens of countries.</li><li><strong>Authenticity vs. &quot;AI Slop&quot;</strong>: Why human stories and homeowner consent remain the non-negotiable core of Habitat’s global communications strategy.</li><li><strong>The Business of Comms</strong>: Amy’s advice for the next generation of communicators on prioritizing ROI and business value to drive real-world impact.</li></ul>