<description>
        &lt;p&gt;Small business owners know affordability is top-of-mind for their customers. But as margins grow narrower, keeping prices as-is isn’t always possible. In this episode, we hear from a few small business owners about how they’re balancing cash-strapped shoppers and rising costs. Plus: The potential Netflix-Warner Bros deal could mean less variety for viewers, Midwestern farmers hope to carve out a market for local oats, and a discussion of the week’s economic headlines.&lt;/p&gt;&lt;br/&gt;&lt;p&gt;&lt;em&gt;Every story has an economic angle. Want some in your inbox? &lt;/em&gt;&lt;em&gt;&lt;a href="https://www.marketplace.org/newsletters"&gt;Subscribe&lt;/a&gt;&lt;/em&gt;&lt;em&gt; to our daily or weekly newsletter.&lt;/em&gt;&lt;/p&gt;&lt;br/&gt;&lt;p&gt;&lt;em&gt;Marketplace is more than a radio show. Check out our original reporting and financial literacy content at &lt;/em&gt;&lt;em&gt;&lt;a href="https://www.marketplace.org/"&gt;marketplace.org&lt;/a&gt;&lt;/em&gt;&lt;em&gt; — and consider &lt;/em&gt;&lt;em&gt;&lt;a href="https://www.marketplace.org/make-a-smart-investment"&gt;making an investment&lt;/a&gt;&lt;/em&gt;&lt;em&gt; in our future.&lt;/em&gt;&lt;/p&gt;
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Marketplace

Small businesses walk an affordability tightrope

Small businesses walk an affordability tightrope

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