New Media Show (Video)

WATCH OR LISTEN · EPISODE 690 Watch video | Listen to audio | Read show notes Watch video Prefer audio? Listen here. Open audio in a new window | Download audio Follow the audio podcast: Apple Podcasts | Spotify | RSS Show notes In New Media Show #690, Host Rob Greenlee, Podcast Hall of Famer and Founder of TrustFactorLab.com, joins Laura Burkhauser, CEO of Descript (https://www.descript.com), to explore how AI is changing the way creators edit, produce, and share their work. As AI takes on more production tasks, what becomes more valuable about the human creator? Laura and I discuss creative direction, storytelling, authenticity, audience trust, and the role of tools such as Descript’s Underlord. The conversation also looks beyond editing to the business of creating media and the pressure to show up across more platforms. From Editing to Creative Direction We start with a question many creators are facing: is editing becoming more like directing? Laura distinguishes between people whose craft is editing and people whose craft is the story they want to tell. Both can benefit from AI, but they may want very different levels of control. For an editor, the small decisions are part of the art. For a storyteller, editing may be the obstacle between recording an idea and sharing it with an audience. We discuss why a clear creative vision still matters. Asking AI to edit a podcast can produce a usable result, but communicating a specific perspective, reviewing its choices, and refining the work are what help a creator make something distinctive. Let AI Handle the Friction Laura’s approach to AI starts with understanding what creators actually want help doing. Creators want relief from repetitive production work while keeping their voice, vision, and story. Laura describes Descript’s philosophy as “struggle with your art, not with your tools.” That leads to a discussion about the promises AI companies make and the trust they can lose when those promises overlook how creative work happens. Rob Greenlee shares his experience moving from assembling radio shows by hand to using Descript in my current workflow. We explore how creators can choose the right balance of manual editing and AI assistance for the content they want to make. Authenticity and the Choices Behind an Edit Does editing make a conversation less authentic? Laura argues that thoughtful editing can bring its meaning into sharper focus. A reaction shot or a well-timed close-up can help an audience understand the emotion in a conversation. The question is whether an edit serves what happened between the people involved. We also talk about the difference between being authentic and performing authenticity online. Showing up as yourself can build connection, but it can also leave creators exposed to criticism. Laura explains why a recognizable human presence and community engagement matter to her. Rob connects that discussion to my work with Trust Factor Lab and the challenge of building trust as more synthetic media enters the mix is the growing opportunity. Start Creating Before Expecting a Business Laura was a Descript customer before she joined the company. Editing a podcast with a friend showed her she could put her own humor and perspective into the world without mastering a complicated production tool. Her practical advice is to begin by recording something. The opportunity is to talk about a problem you understand, a subject you care about, or an issue you can explore with another person. Then edit it, share it, and keep going long enough to learn from the experience. We discuss how the expectation of immediate revenue can get in the way of the authentic creator process. Creating media can support a business even when the media itself is not the product. For coaches, consultants, founders, and other professionals, a video or podcast can show their expertise and help start a relationship that leads to work. Community, Revenue, and Reaching the Right People Our business discussion moves into audience support, Patreon, and sponsorship opportunities. Laura points to community support as one possible path for working creators. We also explore why a business serving a specific audience may be a better sponsorship prospect than a broad advertising buyer. Local businesses and companies serving a particular interest give us examples to consider. The discussion focuses on understanding your audience, what they care about, and which relationships could create value. We also look at why more companies are building their own media operations and why creators feel pressure to produce both long-form conversations and short clips. Algorithms and What Comes Next for Descript Laura describes being intentional about her own media consumption, including turning off YouTube recommendations. I share how I use both subscriptions and algorithmic discovery. A broader conversation starts about personalization. Laura argues that the goals given to an algorithm matter. A system rewarded for attention does not automatically distinguish between an experience that helps someone and one that keeps them engaged through anger or distrust. We close with Laura’s BIG Direction for Descript: Helping creators across more of their content workflow, including identifying the subjects they want to own, building a library of useful material, publishing across platforms, and learning from what works. Laura describes that as a direction for future development as creators manage growing demands on their time. Key takeaways: AI can make production easier, but your perspective still gives people a reason to listen. Use the tools to reduce friction, make deliberate creative choices, and invest in the relationships that give your work lasting value. Key topics – AI editing, Underlord, and the changing creator workflow – The difference between editing as a craft and editing as a production task – Creative direction, specific prompts, and human judgment – Reducing repetitive work while preserving a creator’s voice – Authenticity, thoughtful editing, and audience trust – Getting started without expecting immediate monetization – Using media to support a coaching, consulting, or founder-led business – Community support, Patreon, and targeted sponsorships – YouTube discovery, subscriptions, and personalization – Descript’s direction beyond editing into broader content workflows Chapter timestamps – 00:00 AI workflows and the value of the human creator – 02:00 Meet Descript CEO Laura Burkhauser – 03:00 Is editing becoming directing? – 05:00 When storytelling is the creator’s main craft – 07:00 Creative vision and directing AI – 10:00 Standing out through your voice and perspective – 12:00 AI promises, creator trust, and tool friction – 14:00 From manual production to AI-assisted editing – 16:00 Authenticity and the role of a good editor – 18:00 What does it mean to be authentic online? – 21:00 Technology, human needs, and useful AI – 24:00 Trust Factor Lab and finding a balance with AI – 26:00 Laura’s experience as a Descript customer – 28:00 Record, edit, share, and build confidence – 30:00 Does pressure to monetize hold creators back? – 32:00 Content as a way to grow a business – 35:00 Community support and creator revenue – 36:00 Local businesses and targeted sponsorships – 39:00 YouTube recommendations and intentional viewing – 42:00 Personalization, engagement, and human outcomes – 46:00 What comes next for Descript – 48:00 Closing thoughts Guest Laura Burkhauser Laura Burkhauser is CEO of Descript. In this conversation, she shares her perspective as a technology leader, a humanist, and a former Descript customer who discovered the creative possibilities of editing her own podcast. – Descript: https://www.descript.com – Descript Underlord: https://www.descript.com/underlord – Laura Burkhauser on the Descript blog: https://www.descript.com/blog/author/laura-burkhauser Host Rob Greenlee Rob Greenlee is the founder/builder of Trust Factor Lab (https://TrustFactorLab.com), host of New Media Show, and a 2017 Podcast Hall of Fame inductee and Chair. His work connects podcasting, video, creator platforms, audience trust, and the media business. – New Media Show: https://newmediashow.com/ – New Media Show on YouTube: https://youtube.com/@TheNewMediaShow – Rob Greenlee: https://robgreenlee.com/ – Rob Greenlee on LinkedIn: https://www.linkedin.com/in/robgreenlee – Podcast Hall of Fame: https://podcasthall.com – Adore Network Audio: https://www.adorenetwork.com/show/new-media-show-audio – Adore Network Video: https://www.adorenetwork.com/show/new-media-show-video – Apple Podcasts Audio: https://podcasts.apple.com/us/podcast/new-media-show-audio/id392545649 – Apple Podcasts Video: https://podcasts.apple.com/us/podcast/new-media-show-video/id392545647 AI disclosure AI tools helped organize and draft these show notes from the completed Episode #690 transcript. Rob Greenlee and guest retain all editorial responsibility. The New Media Show is human-hosted with human guests. AI is used for light editing of the actual audio and video media files. The post How AI Is Changing the Creator Workflow | Descript CEO Laura Burkhauser #690 first appeared on New Media Show.

In New Media Show #689, I’m joined by Jim Louderback, publisher of Inside the Creator Economy and former CEO of VidCon and Revision3, to explore what the next phase of the creator economy means for people building media businesses. Jim and I have lived through several shifts at the intersection of media and technology. This conversation connects the early days of video podcasting with today’s AI tools, changing audience habits, and the search for a lasting creator business. More ways to create and distribute content bring opportunity, but they also raise questions about attention, ownership, and trust. Digital Jim and the Human Premium We start with Digital Jim, the AI version of Jim that turns his human-written newsletter into short videos. Jim explains how the team at Popcorn uses his words, an AI voice, and a visual avatar to help him reach audiences on LinkedIn, TikTok, Instagram, and YouTube Shorts. He still writes the newsletter and reviews the videos before sharing them. That experiment leads to one of the episode’s central ideas: the human premium. Jim’s hypothesis is that, as audiences encounter more AI-generated media, they may place greater value on recognizable human voices, imperfect conversations, and experiences with real people. We discuss what that could mean for audience relationships, advertising, and in-person events. Podcasting in a Bigger Creator Economy We revisit Revision3, Diggnation, and the early use of short clips to introduce people to longer shows. Video podcasting and distributing a conversation in several formats have a longer history than today’s debate sometimes acknowledges. Jim describes an audio-plus approach: people can listen when that suits them, while video creates another way to discover and experience a show. We also discuss why creators spread their work across platforms, how short-form awareness differs from monetization, and the risks of depending on one platform’s rules. Could Personalized AI Media Disrupt YouTube Our platform conversation moves from Netflix’s interest in creator programming to a bigger question: What could disrupt YouTube? Jim suggests that a major technological shift, rather than another similar video service, could open the door. His audience-of-one idea goes beyond recommending existing videos. We explore the possibility of media generated specifically for an individual, along with what Jim calls robo-social relationships with AI characters that respond to and remember their users. We debate these predictions, including how they might compete for time people currently spend with human creators. Your Identity and Archive Have Value We discuss the business value of a creator’s name, image, likeness, voice, and archive. I share my experience exploring Royall.ai and receiving inquiries about using past New Media Show conversations as AI training material. That raises questions about guest permission, licensing, tracking use, and maintaining control over future uses of a creator’s work. Jim also describes an audio watermarking approach he has encountered, while acknowledging that he has not independently established how well it works. The discussion is about taking identity and content rights seriously as new business models emerge. Live Shopping and the Next Media Business Jim explains what he wants readers to get from Inside the Creator Economy: timely reporting, his interpretation of the news, and ideas they can question. We talk about the differences between email subscribers, LinkedIn newsletter subscribers, and the audience numbers platforms report. We then explore global creator markets, Whatnot, live shopping, and the role of personality and audience participation in commerce. TBPN’s combination of a live show, a focused audience, and widely distributed clips gives us another example to examine. We close with local AI tools and a practical encouragement from Jim: keep experimenting. My key takeaways: Use these tools to expand what you can create, while giving people a reason to connect with you. Your ideas, judgment, and relationships shape the value of the media business you build. Key topics How Digital Jim turns a human-written newsletter into AI video The human premium and the value of real audience relationships Video podcasting’s history and an audio-plus approach Multi-platform distribution, short clips, and platform dependence Netflix, YouTube, and media generated for an audience of one Robo-social relationships and competition for audience attention Creator identity, archive licensing, AI training, and permission Newsletter measurement, global creator markets, and live shopping Whatnot, TBPN, and building a focused media business Local AI tools, creative judgment, and continued experimentation Chapter timestamps 00:00 Welcome to New Media Show 689, and the creator reset 01:00 Meet Jim Louderback and watch Digital Jim 03:00 How Popcorn produces Jim’s AI newsletter videos 06:00 Bringing podcasting and the creator economy together 10:00 Audio plus video and reaching audiences in more formats 13:00 Multi-platform distribution and creator business risk 17:00 The human premium in an AI media world 24:00 Younger creators and the changing meaning of podcasting 27:00 AI visuals and turning audio into video experiences 30:00 Netflix and the value of creator programming 32:00 What could disrupt YouTube 34:00 Personalized media and the audience of one 37:00 Robo-social relationships and AI companions 43:00 Human creativity and the limits of average content 44:00 Royall.ai and capturing a creator’s digital identity 47:00 Archive licensing, AI training data, and guest permission 49:00 Watermarking, content control, and future use 53:00 Inside the Creator Economy and newsletter measurement 57:00 Global creator markets and live shopping 58:00 Whatnot, collectibles, and audience participation 01:02:00 TBPN, live shows, and the power of distributed clips 01:06:00 AI platforms, local models, and new media tools 01:08:00 Keep experimenting and closing thoughts Guest Jim Louderback Jim Louderback publishes the weekly Inside the Creator Economy newsletter and produces, curates, and moderates creator events around the world. He is the former CEO of VidCon and Revision3, and his career also includes leadership and editorial roles at Discovery Digital Networks, TechTV, and PC Magazine. Jim Louderback: https://louderback.com/ About Jim: https://louderback.com/about/ Inside the Creator Economy archive: https://louderback.com/blog/ Subscribe to Inside the Creator Economy: https://louderback.com/subscribe-to-my-weekly-newsletter/ Host Rob Greenlee Rob Greenlee is the founder of Trust Factor Lab, host of New Media Show, and a 2017 Podcast Hall of Fame inductee and Chair. His work connects podcasting, video, creator platforms, audience trust, and the media business. New Media Show: https://newmediashow.com/ New Media Show on YouTube: https://youtube.com/@TheNewMediaShow Rob Greenlee: https://robgreenlee.com/ Rob Greenlee on LinkedIn: https://www.linkedin.com/in/robgreenlee Podcast Hall of Fame: https://podcasthall.com/ Adore Network Audio: https://www.adorenetwork.com/show/new-media-show-audio Adore Network Video: https://www.adorenetwork.com/show/new-media-show-video Apple Podcasts Audio: https://podcasts.apple.com/us/podcast/new-media-show-audio/id392545649 Apple Podcasts Video: https://podcasts.apple.com/us/podcast/new-media-show-video/id392545647 AI disclosure AI tools helped organize and draft these show notes from the completed Episode #689 transcript and edited the full show. Rob Greenlee retains editorial responsibility. The New Media Show is human-hosted with human guests; this episode also includes a disclosed AI-generated Digital Jim video demonstration. The post The Creator Reset: AI, Trust and What Comes Next | Jim Louderback #689 first appeared on New Media Show.

Your podcast can be available everywhere and still be hard to find. So who controls its future: the creator, the audience, or the platform? In New Media Show #688, Rob Greenlee welcomes back James Cridland, Editor of Podnews, co-host of the Podnews Weekly Review, and a 2026 Podcast Hall of Fame inductee, for a conversation about what Podcast Week in New York City revealed about our industry. We compare notes on the IAB Podcast Upfronts, CreatorFronts, and a very different NYC Podcast Movement. James also shares his experience at the Sounds Profitable Business Summit. The week had plenty of energy, but it also exposed real differences in how creators, platforms, and advertisers see podcasting’s future. Podcast Movement’s Terminal 5 venue brought challenges around meetings, exhibitor space, and crowding. James argues that the headphone-based sessions worked better than expected. We also reflect on Tom Webster’s tribute to Todd Cochrane and why the industry still needs people willing to speak up when something is wrong. Podcasting has expanded its distribution. That doesn’t mean it controls where people discover shows. Sounds Profitable: Tom Webster’s presentation leads us into YouTube, Spotify, and Netflix, where podcasts compete with much more than other podcasts. James Cridland also cautions against confusing whether someone has ever used a platform with where they regularly listen. A major part of our conversation is measuring media consumption. James challenges the IAB’s approach to audio and video, while making another important point: tearing down the download without a workable replacement can undermine the business we already have. James offers a proposal worth discussing: share advertising revenue with podcast apps that provide useful consumption data. James argues that apps need a financial reason to invest in discovery and better listening experiences. I raise the concern about taking revenue from creators, and we explore whether growing listening could make that trade worthwhile. Rob and James also discuss open RSS, HLS video, and Podcasting 2.0 as ways to expand access. That includes discovery built around places and local interests, along with AI production tools that help humans make better content. Adding video should not make the audio listener a second-class audience. The conversation still needs to work when someone cannot see the screen. The question is how we keep podcasting open to a wide range of voices while competing in a much bigger media world. More reach matters. So do audience trust, creator choice, and a business that can sustain the work. Key Topics – Podcast Week NYC: the business summit, upfronts, CreatorFronts, and Podcast Movement – Remembering Todd Cochrane and the value of speaking up – Platform discovery versus open podcast distribution – Audio and video measurement, advertiser trust, and the download – James’s proposal to share revenue with podcast apps – Netflix, YouTube, and rising video production expectations – Open RSS, HLS, and location-based podcast discovery – AI production assistance and respecting the audio listener Guest: James Cridland Editor of Podnews, co-host of the Podnews Weekly Review, and 2026 Podcast Hall of Fame inductee. – Podnews Daily Newsletter and Podcast: https://podnews.net – Podnews Weekly Review: https://weekly.podnews.net Host: Rob Greenlee – New Media Show on YouTube: https://youtube.com/@TheNewMediaShow – Rob Greenlee: https://robgreenlee.com – Rob Greenlee on LinkedIn: https://www.linkedin.com/in/robgreenlee – Podcast Hall of Fame Inductee & Chair: https://podcasthall.com – New Media Show: https://NewMediaShow.com – Adore Network Audio: https://www.adorenetwork.com/show/new-media-show-audio – Adore Network Video: https://www.adorenetwork.com/show/new-media-show-video – Apple Podcasts Audio: https://podcasts.apple.com/us/podcast/new-media-show-audio/id392545649 – Apple Podcasts Video: https://podcasts.apple.com/us/podcast/new-media-show-video/id392545647 AI Disclosure AI tools helped organize and draft these show notes from the completed Episode #688 transcript, and I hand-edited for clarity and accuracy. The conversation and perspectives are human-led, and Rob Greenlee retains editorial responsibility. The New Media Show is human-hosted with human guests. The post Podcasting’s Identity Crisis: Who Controls Podcasts Now? | James Cridland #688 first appeared on New Media Show.

Getting views, streams, and downloads is not the same as building a business. Subscribers aren’t automatically customers, and a successful YouTube channel doesn’t necessarily mean you have built something sustainable. In New Media Show #687, Podcast Hall of Famer Rob Greenlee talks with Creator, Educator, Author, and Entrepreneur Roberto Blake, founder of Awesome Creator Academy, about what comes after becoming a content creator and why more creators need to think of themselves as independent media companies rather than defining themselves by one format or platform. Roberto argues that being a podcaster, YouTuber, streamer, or blogger is increasingly just a distribution choice. The bigger issue is the value you create, the audience relationship you build, and what you actually own. We get into the shift from audio-first thinking to broader creator media, why professionalism is more about preparation and performance than polished production, and how AI is changing the economics of being a creator. Roberto sees some of the strongest uses of AI in the operational work around content, including research, data analysis, transcription, organization, editing workflows, and other tasks that can free creators to spend more time on judgment, ideas, and relationships. A major part of the conversation is about turning attention into a real business. Roberto describes his framework as “reach, reputation, revenue,” or in a business context, “traffic, trust, transaction.” Getting attention is only the beginning. The real value comes from earning trust and then creating products, services, memberships, intellectual property, or other business models around that relationship. We also talk about what creators should own. That includes their brand, intellectual property, expertise, direct audience relationships, and the parts of the business that can survive changes at YouTube, Spotify, Apple, or any other platform. Roberto breaks creator businesses into three broad paths: entertainer, lifestyle brand, and thought leader, with different revenue and growth opportunities for each. The conversation goes much deeper into AI, human creativity, likeness rights, AI labeling, and synthetic AI media. Why Roberto believes the bigger risk isn’t simply AI-generated entertainment, but the potential misuse of synthetic media by institutions or people trying to manipulate audiences. The larger point is simple: Creators should stop thinking only about the next piece of content and start thinking about what they are building around it. Key Topics: – Moving from content creator to independent media company – Why podcasting, YouTube, and streaming are becoming distribution choices – Audio-first versus audio-only thinking – Professionalism versus production polish – Using AI for creator operations, research, editing, and workflow – Reach, reputation, and revenue – Traffic, trust, and transaction – Building direct audience relationships – Owning your brand, expertise, and intellectual property – Entertainer, lifestyle brand, and thought-leader business models – Building revenue beyond platform advertising – Why taste and personality may become more important as AI lowers the skill barrier – Human authenticity and real-world connection – AI likeness, voice cloning, and long-term IP value – AI labeling and the risks of treating every use of AI the same way – Awesome Creator Academy and Roberto’s approach to creator growth Guest: Roberto Blake Creator, entrepreneur, educator, and founder of Awesome Creator Academy Roberto Blake https://robertoblake.com Awesome Creator Academy https://www.awesomecreatoracademy.com YouTube https://www.youtube.com/@robertoblake Host: Rob Greenlee New Media Show on YouTube https://youtube.com/@TheNewMediaShow Rob Greenlee https://robgreenlee.com Rob Greenlee on LinkedIn https://www.linkedin.com/in/robgreenlee Podcast Hall of Fame https://podcasthall.com New Media Show https://NewMediaShow.com Adore Network Audio https://www.adorenetwork.com/show/new-media-show-audio/ Adore Network Video https://www.adorenetwork.com/show/new-media-show-video/ Apple Podcasts Audio https://podcasts.apple.com/us/podcast/new-media-show-audio/id392545649 Apple Podcasts Video https://podcasts.apple.com/us/podcast/new-media-show-video/id392545647 AI Disclosure AI tools helped organize and edit this episode and create the above show notes from the completed Episode #687 transcript. The conversation, perspectives, editorial direction, and final editing were performed, and responsibility for the episode remains human-led. The New Media Show is human-hosted. The post Don’t Just Make Videos: Build a Creator Media Company | Roberto Blake #687 first appeared on New Media Show.

Podcast media creator publishers may already have more revenue opportunity than they realize. The challenge is not always finding more listeners. It can be understanding what inventory is actually available to sell, what to sell, whether campaigns will deliver, and where revenue is being lost. In this episode #686 of the New Media Show, Rob Greenlee talks with Sean Howard, CEO and co-founder of Flightpath.fm, about the growing complexity behind new media podcast advertising and why better forecasting, campaign management, publisher data, and revenue optimization are becoming more important. Sean explains how Flightpath grew out of a problem he experienced from both sides of the business. As an ad buyer, he found that publishers often did not know how much inventory they really had available. As a publisher, he saw the same problem from the other side: uncertainty about whether sold campaigns would actually deliver. Flightpath was built to bring those pieces together through traffic management, prediction, pacing, and cross-platform revenue visibility. The conversation also gets into dynamic ad insertion and the value of the podcast back catalog. Sean argues that publishers relying too heavily on baked-in ads may be leaving significant revenue on the table because listeners keep consuming older episodes long after release. Rob and Sean also discuss a larger issue facing content creator publishers today: platform dependence. As podcast companies expand across multiple hosting platforms, YouTube, Spotify, video, HLS, and other distribution systems, publishers need better access to their own data and a clearer understanding of the business risk that comes with relying too heavily on any one platform. The bigger question is whether the next stage of media and podcast revenue growth may come not only from finding more audience, but from better understanding and monetizing the audience publishers already have. Discussion Highlights – Hidden revenue in existing podcast inventory – Why forecasting and campaign delivery remain difficult – Dynamic ad insertion and back-catalog monetization – Frequency capping, pacing, and ad performance – Publisher ownership and access to data – Platform risk and using multiple hosting platforms – YouTube, Spotify, HLS, and video monetization – AI and revenue optimization – Flightpath’s role as a publisher intelligence and traffic management layer – Why better data can help sales and operations make better decisions Key Topic Timestamps: 00:00 Hidden revenue opportunities publishers may already have 01:00 Sean Howard and what Flightpath does 03:00 Why Flightpath was built around forecasting and campaign delivery 05:00 Fragmented platforms and the growing complexity of monetization 07:30 HLS, open standards, and the return of video podcasting 11:00 Audio and video advertising collide 12:30 Using publisher data to identify campaign and platform problems 15:00 Why publishers need access to their own data 17:00 Dynamic ad insertion and the untapped value of the back catalog 19:00 Spotify, YouTube, and changing control over ad inventory 21:00 Choosing a hosting platform is becoming a business risk decision 23:00 Why publishers may need to work across multiple platforms 26:00 Measuring hosting platform performance and revenue impact 27:30 Publisher autonomy and Flightpath’s platform strategy review 31:00 Forecasting, pacing, and Flightpath’s Revenue Optimizer 35:30 Where AI fits into forecasting and sales recommendations 38:00 Podcast platforms evolving into intelligence and decision systems 39:00 Using publisher data with AI and LLMs 43:00 Advertising, subscriptions, Spotify, and YouTube 44:00 Apple video, Spotify, and the HLS opportunity 46:00 Podcasting becomes a more professional media business 48:00 Why publishers need an independent intelligence layer 50:00 Who Flightpath is built for 53:00 Flightpath onboarding and supported platform integrations 55:00 Closing thoughts and where to learn more Guest Sean Howard CEO and Co-Founder, Flightpath https://flightpath.fm https://www.linkedin.com/in/seanhoward Host Rob Greenlee Rob Greenlee Website: https://RobGreenlee.com Listen and Watch New Media Show https://NewMediaShow.com Adore Network Audio https://www.adorenetwork.com/show/new-media-show-audio/ Adore Network Video https://www.adorenetwork.com/show/new-media-show-video/ Apple Podcasts Audio https://podcasts.apple.com/us/podcast/new-media-show-audio/id392545649 Apple Podcasts Video https://podcasts.apple.com/us/podcast/new-media-show-video/id392545647 AI Disclosure AI tools helped organize and edit this episode and create the above show notes from the completed Episode #686 transcript. The conversation, perspectives, editorial direction, and final editing were performed, and responsibility for the episode remains human-led. The New Media Show is human-hosted. The post Hidden Revenue: What Media Publishers Are Leaving Behind | Sean Howard, Flightpath #686 first appeared on New Media Show.