<description>&lt;p&gt;The power of hyper-personalizing your marketing in a way that works in good and bad times.&lt;/p&gt; &lt;p class="MsoNormal"&gt;If you’d like to join world-renowned Entrepreneurs at the next Genius Network Event or want to learn more about Genius Network, go to &lt;a href= "http://www.geniusnetwork.com/" target="_blank" rel= "noopener"&gt;www.GeniusNetwork.com&lt;/a&gt;.&lt;/p&gt; &lt;p class="MsoNormal"&gt;Here’s a glance at what you’ll learn from &lt;strong&gt;Draye Redfern&lt;/strong&gt; in this episode:&lt;/p&gt; &lt;ul&gt; &lt;li&gt;How to plan and operate your business so you make it through the ups and downs of a recession&lt;/li&gt; &lt;li&gt;The best way to secure your business financially and predictably before times get tough&lt;/li&gt; &lt;li&gt;Questions you should ask yourself to protect your downside AND what you should do going forward&lt;/li&gt; &lt;li&gt;How your marketing needs to change during a recession to attract and convert prospects&lt;/li&gt; &lt;li&gt;Draye shows you how to mitigate the downside and optimize the upside during a recession"&lt;/li&gt; &lt;/ul&gt;</description>

I Love Marketing

Joe Polish and Dean Jackson

How To Survive A Recession: Proven Strategies to Find, Convert and Keep Clients In The Toughest of Times with Draye Redfern - I Love Marketing Episode #462

JAN 24, 202419 MIN
I Love Marketing

How To Survive A Recession: Proven Strategies to Find, Convert and Keep Clients In The Toughest of Times with Draye Redfern - I Love Marketing Episode #462

JAN 24, 202419 MIN

Description

The power of hyper-personalizing your marketing in a way that works in good and bad times.

If you’d like to join world-renowned Entrepreneurs at the next Genius Network Event or want to learn more about Genius Network, go to www.GeniusNetwork.com.

Here’s a glance at what you’ll learn from Draye Redfern in this episode:

  • How to plan and operate your business so you make it through the ups and downs of a recession
  • The best way to secure your business financially and predictably before times get tough
  • Questions you should ask yourself to protect your downside AND what you should do going forward
  • How your marketing needs to change during a recession to attract and convert prospects
  • Draye shows you how to mitigate the downside and optimize the upside during a recession"