Dara Royer, head of development and marketing for Mercy Corps, explains how the aid charity is targeting the more than 60 million Americans born from 1965 to 1980.

Fundraising Fundamentals

The Chronicle of Philanthropy

Tailoring Your Fundraising to Reach Generation X

OCT 10, 201611 MIN
Fundraising Fundamentals

Tailoring Your Fundraising to Reach Generation X

OCT 10, 201611 MIN

Description

Dara Royer, head of development and marketing for Mercy Corps, explains how the aid charity is targeting the more than 60 million Americans born from 1965 to 1980.