<p>This week, we pay tribute to one of the greatest commercial directors in the ad business.</p><p>You may not know the late Joe Sedelmaier by name, but you certainly know his work.</p><p>He directed the famous “Fast Talking Man” ad for FedEx and a landmark commercial for Wendy’s that contained the line “Where’s the beef?”</p><p>I did several commercials with Sedelmaier, and he kicked me off the set of my own commercial once.&nbsp;</p><p>It’s a great story.</p><br><p>We know you want to listen to all the ads in this show. On the off-chance you&nbsp;<em>don’t</em>,&nbsp;<a href="https://apostrophe.supercast.com/" rel="noopener noreferrer" target="_blank">subscribe ad-free here.</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>