The Skins Game is finally back after 17 years, but the reaction from fans is not what anyone expected.
In this episode of The Golf Podcast, we break down the return of the Skins Game and ask the big question: was it really a flop, or just doomed by terrible marketing?
We talk about why an event that looked great on paper—Keegan Bradley’s redemption, Panther National in the spotlight, and the Skins Game coming back after a 17-year hiatus—ended up flying completely under the radar for so many golf fans. We dig into the lack of promotion, the awkward Amazon Prime start time, thin social media chatter, and production criticisms, and use all of that to “read the tea leaves” on how many people actually watched.
From there, we zoom out and ask whether fans are just over these hit-and-giggle style exhibitions and if huge purses have lost their impact in the LIV Golf vs. PGA Tour era. We compare the Skins Game to events like the Internet Invitational, talk about why life-changing money hits differently, and explore what a must-watch end-of-year event could look like—possibly even bringing LIV and PGA Tour players together.
Finally, we share what we’d change, what worked, and what golf needs to do next to create an event fans genuinely care about.
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