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<description>&lt;p&gt;It’s understandable why so much misleading advice exists around “the podcast launch”. After all, we’re used to the launch life cycles of products, films, albums, and books.&lt;/p&gt;&lt;p&gt;After a few days or weeks, it becomes pretty clear that a new game console or blockbuster movie has sunk or swam. But a podcast isn’t like that at all.&lt;/p&gt;&lt;p&gt;In this episode, we talk about why, before going on to dispel three common podcast launch myths. &lt;/p&gt;&lt;p&gt;Then, we'll go through our podcast's L.A.U.N.C.H framework—these tactics and techniques genuinely move the needle and are well worth your time and attention. &lt;/p&gt;&lt;p&gt;&lt;strong&gt;Mentioned in This Episode&lt;/strong&gt;&lt;/p&gt;&lt;ul&gt;&lt;li&gt;&lt;a href="https://www.thepodcasthost.com/help" target="_blank"&gt;Work with us&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href="https://www.youtube.com/watch?v=uZeGCHAHFuM" target="_blank"&gt;14 ways to collaborate with other creators&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href="https://podcraft.alitu.com/episode/43f03414-5990-42b8-b21d-e4eeb06a5786" target="_blank"&gt;6 tried and tested content frameworks&lt;/a&gt;&lt;/li&gt;&lt;/ul&gt;</description>

PodCraft | How to Podcast & Craft a Fantastic Show

The Podcast Host

Podcast Launch Hype Is a Distraction—Focus on This Instead

MAR 27, 202536 MIN
PodCraft | How to Podcast & Craft a Fantastic Show

Podcast Launch Hype Is a Distraction—Focus on This Instead

MAR 27, 202536 MIN

Description

<p>It’s understandable why so much misleading advice exists around “the podcast launch”. After all, we’re used to the launch life cycles of products, films, albums, and books.</p><p>After a few days or weeks, it becomes pretty clear that a new game console or blockbuster movie has sunk or swam. But a podcast isn’t like that at all.</p><p>In this episode, we talk about why, before going on to dispel three common podcast launch myths. </p><p>Then, we'll go through our podcast's L.A.U.N.C.H framework—these tactics and techniques genuinely move the needle and are well worth your time and attention. </p><p><strong>Mentioned in This Episode</strong></p><ul><li><a href="https://www.thepodcasthost.com/help" target="_blank">Work with us</a></li><li><a href="https://www.youtube.com/watch?v=uZeGCHAHFuM" target="_blank">14 ways to collaborate with other creators</a></li><li><a href="https://podcraft.alitu.com/episode/43f03414-5990-42b8-b21d-e4eeb06a5786" target="_blank">6 tried and tested content frameworks</a></li></ul>