School of Podcasting - Plan, Launch, Grow and Monetize Your Podcast
Dave Jackson
Recent Episodes
Choosing the right media host for your podcast is crucial, and in this episode, we dive deep into the features offered by some of the top podcast media hosts. I discuss how each host brings unique capabilities, helping you determine what aligns best with your needs. Whether you’re looking for dynamic content, AI tools, or detailed analytics, understanding these features can significantly impact your podcasting journey and wallet). From the importance of an RSS feed to the nuances of pricing plans, listeners will gain valuable insights into what to consider before deciding.
Join me as I break down the landscape of podcast media hosting, ensuring you avoid costly mistakes and find the perfect fit for your show.
Even if you're happy with your podcast host
Takeaways:
- Choosing the right media host depends on your specific podcasting needs and goals.
- It's essential to evaluate the features that media hosts offer to avoid unnecessary expenses.
- Dynamic content and chapters can enhance listener engagement and provide a better user experience.
- Migration between hosts can lead to a loss of statistics; choose wisely and prepare.
- Utilizing AI tools can streamline podcast creation, but be cautious of additional costs.
- Free podcast hosting services often come with limitations and potential risks of closure.
Links referenced in this episode:
- schoolofpodcasting.com/join
- https://schoolofpodcasting.com/podcast-hosting-simplified/<< Full Show Notes
Companies mentioned in this episode:
- PodPage
- Buzzsprout
- Blubrry
- Libsyn (use coupon sopfree for a free month)
- Captivate
- RSS.com
- Descript
- Riverside
- Squadcast
- Zoom
- Auphonic
- Transistor
Full Show Notes
See schoolofpodcasting.com/960
Mentioned in this episode:
Help Me - Help You
It's been too long since I did an audience survey. I would DEEPLY APPRECIATE your input on this show (as I do it for you) so you can help me make the best show for you. It only takes a few minutes, and I am picking five random people to receive a free month at the School of Podcasting (including current members). schoolofpodcasting.com/survey
Start Your Podcast Worry Free
Feeling overwhelmed? Not sure where to start? Already started but looking to grow? The School of Podcasting can help you with a worry-free money-back guarantee. Sign up, and you get a 30-day guarantee (not 7, 14, 30!!!). If you change your mind, you get your money back. You won't be doing this alone with our step by step courses, awesome community, and UNLIMITED COACHING with ME (not a typo). Join today and use the coupon code " listener ."
What Does Worry Free Podcasting Look Like?
It means not having to worry about buying the wrong equipment. It means not worrying about wasting your money - you can cancel anytime during your first 30 days and get your money back. It means getting one-on-one coaching with a TEACHER who wants you to learn and grow and not upsell you on 20 more products. You can do this. I help podcasters. It's what I do, and I can't wait to see what we do together.
Don't let past regrets or harsh words hold you back from podcasting. This episode highlights inspiring stories from podcasters like Zita Christian, who turned her struggles with Alzheimer's into a powerful platform, and Ray Arnott, whose model train podcast has garnered a passionate community. Dave Jackson emphasizes that everyone has a unique voice and experience to share, and it's essential to push through the self-doubt that might stem from past failures.
He also discusses the phenomenon of pod fading, where many new podcasters stop before truly finding their audience. Tune in to discover how you can overcome obstacles and embrace your podcasting journey, all while ensuring your voice is heard loud and clear.
Transitioning to the theme of persistence in podcasting, Dave discusses the phenomenon of 'pod fading,' where many new podcasters abandon their shows within months. He references a study revealing that around 30% of podcasters stop producing content shortly after launching. Jackson draws parallels between podcasting and gym memberships, highlighting how both require commitment and a clear understanding of one's goals to achieve lasting success. He encourages listeners to embrace their unique voices, reminding them that past failures or negative feedback should not deter them from sharing their stories. Instead, he advocates for a mindset shift—viewing each podcasting endeavor as an opportunity to learn and grow, regardless of the initial outcome.
The episode crescendos with reflections on the recent insights he gained from watching the musical 'Wicked,' particularly the unexpected vocal talents of Ariana Grande. This experience serves as a metaphor for the hidden potential within each person. Jackson urges aspiring podcasters to let go of self-doubt and 'head trash,' asserting that everyone has a unique contribution to make. By embracing their individuality and the lessons learned from past experiences, podcasters can inspire others and carve out their place in the audio landscape. As the episode wraps up, Dave reiterates his commitment to supporting podcasters through his school, providing resources and guidance to help them realize their potential and achieve their podcasting dreams.
Takeaways:
- Zita Christian's podcast gained recognition when she was featured in U.S. News & World Report, showcasing the impact a podcast can have.
- Ray Arnott's podcast inspired a listener to send in a special gift.
- Many new podcasters quit because they lack clarity on their audience and goals, leading to frustration.
- Consistency in content and focus is crucial for successful podcasting; it's not just about publishing.
- Ariana Grande's unexpected vocal talent illustrates that preconceived notions can limit potential; podcasting is similar.
- Pod fading affects 30% of new podcasters; understanding your audience is key to longevity.
- YouTube's redefining the word podcast may confuse advertisers and affect the money flowing into podcasting.
Links referenced in this episode:
- schoolofpodcasting.com
- schoolofpodcasting.com/959
- aroundthelayout.com
- Zita's Article in US News and World Report
- My Spouse Has Dementia
- practicalprepping.info
- Edison research on YouTube
- Podnews on Podface
- Pocket Casts
- Notion
- Notejoy
- In & Around Podcasting
Mentioned in this episode:
Check Out Dave's Newsletter With Behind the Scenes Content
In each issue of Podcasting Observations, I share my thoughts on what is happening in the podcasting space, my latest content, and things that have caught my eye. I also may ask for your opinion. Join the free community
Start Your Podcast Worry Free
Feeling overwhelmed? Not sure where to start? Already started but looking to grow? The School of Podcasting can help you with a worry-free money-back guarantee. Sign up, and you get a 30-day guarantee (not 7, 14, 30!!!). If you change your mind, you get your money back. You won't be doing this alone with our step by step courses, awesome community, and UNLIMITED COACHING with ME (not a typo). Join today and use the coupon code " listener ."
Join the School of Podcasting
Mark from Practical Prepping had been podcasting for a while, but after joining the School of Podcasting, his podcast grew at a faster rate. His Facebook group has over 30,000 members! Join the School of Podcasting and get access to: Step-by-step tutorials An amazing podcast community Unlimited One-On-One Coaching Join today worry-free with a 30-day money-back guarantee!
Help Me - Help You
It's been too long since I did an audience survey. I would DEEPLY APPRECIATE your input on this show (as I do it for you) so you can help me make the best show for you. It only takes a few minutes, and I am picking five random people to receive a free month at the School of Podcasting (including current members). schoolofpodcasting.com/survey
This week, we had something that doesn't happen often outside of the Super Bowl—lots of Americans watched the same thing at the same time. Today, I thought we could look at WHY and what podcasters can learn to add those winning ingredients to their podcasts.
Audience Survey
Help make the show better, and you'll be entered to win a year of membership at the School of Podcasting. Go to schoolofpodcasting.com/survey
Takeaways:
- Building anticipation for your content is crucial; promoting months in advance can lead to significant engagement.
- Making your content easily accessible across various platforms maximizes audience reach and convenience.
- Tying your content to emotions or nostalgia can significantly enhance audience connection and engagement.
- Creating unique content that can't be found elsewhere is a powerful way to attract viewers.
- Ensure the consumption process of your content is smooth; technical issues can drive audiences away.
- Monetizing an audience, rather than just the podcast, is key to long-term success.
Mentioned:
Mentioned in this episode:
Start Your Podcast Worry Free
Feeling overwhelmed? Not sure where to start? Already started but looking to grow? The School of Podcasting can help you with a worry-free money-back guarantee. Sign up, and you get a 30-day guarantee (not 7, 14, 30!!!). If you change your mind, you get your money back. You won't be doing this alone with our step by step courses, awesome community, and UNLIMITED COACHING with ME (not a typo). Join today and use the coupon code " listener ."
Help Me - Help You
It's been too long since I did an audience survey. I would DEEPLY APPRECIATE your input on this show (as I do it for you) so you can help me make the best show for you. It only takes a few minutes, and I am picking five random people to receive a free month at the School of Podcasting (including current members). schoolofpodcasting.com/survey
Podcast Hot Seat - Now Private Podcast Audits
There are things your podcast is missing that often lead to you losing the audience you are attracting. I help make good podcasts GREAT. End the frustration with your podcast growth. Check out the Podcast Hot Seat Service Today.
OK, I realize this seems a little odd, but stay with me. Bowling and podcasting share surprising similarities that can inspire you to start your own podcast. Just like in duck pin bowling, where mastering the basics and adapting your technique is crucial, podcasting requires a solid grasp of content creation and delivery. Throughout this episode, Dave Jackson draws parallels between the two, emphasizing the importance of feedback, practice, and finding your unique style. He also introduces an AI prompt that can help you generate fresh interview questions, making it easier to engage your audience. Whether you're a seasoned bowler or a curious podcaster, this episode is packed with insights to guide your journey.
Got Feedback On This Episode?
I'd love to hear what you thought about this episode. If you have a minute or two, it's less than five questions and works great on your phone or computer.
Mentioned In This Episode
Join the School of Podcasting Community
Question of the Month
Takeaways:
- The experience of duckpin bowling can teach valuable lessons about podcasting and content creation.
- Instant feedback is crucial in both bowling and podcasting; learn from your mistakes quickly.
- Practicing your podcasting skills is essential, just like warming up before bowling.
- Understand your audience's needs to create engaging content that resonates with them.
- Use AI tools to refine your podcasting content, enhancing clarity and engagement.
- Adaptability in your approach to podcasting can lead to greater audience connection and enjoyment.
Chat GPT Prompt
Craig Can Slyke from AI Goes to College showed a cool prompt for Chat GPT. You tell it about your podcast (who your target listener is) explain who your guest is, and then ask it to come up with questions that your guest hasn't been asked. Want more? Explain how some of the questions may be used for YouTube Shorts and to put those in bold.
It works. Watch Video
Mentioned in this episode:
Check Out Dave's Newsletter With Behind the Scenes Content
In each issue of Podcasting Observations, I share my thoughts on what is happening in the podcasting space, my latest content, and things that have caught my eye. I also may ask for your opinion. Join the free community
Help Me - Help You
It's been too long since I did an audience survey. I would DEEPLY APPRECIATE your input on this show (as I do it for you) so you can help me make the best show for you. It only takes a few minutes, and I am picking five random people to receive a free month at the School of Podcasting (including current members). schoolofpodcasting.com/survey
Start Your Podcast Worry Free
Feeling overwhelmed? Not sure where to start? Already started but looking to grow? The School of Podcasting can help you with a worry-free money-back guarantee. Sign up, and you get a 30-day guarantee (not 7, 14, 30!!!). If you change your mind, you get your money back. You won't be doing this alone with our step by step courses, awesome community, and UNLIMITED COACHING with ME (not a typo). Join today and use the coupon code " listener ."
If you want to add something new to your podcasting routine, you need to subtract something else from your schedule. Time management is crucial for podcasters; today, I'm pointing out the importance of making intentional choices about allocating our time.
Let's examine the balance between new opportunities and existing commitments. I emphasize that every addition comes with a necessary subtraction (unless you want to lose your mind).
This episode is filled with practical tips and personal insights on how to manage your time while avoiding burnout. Whether you want to expand your podcasting efforts or keep your sanity intact, this episode offers valuable insights to help you navigate your busy schedule.
Got Feedback On This Episode?
I'd love to hear what you thought about this episode. If you have a minute or two, it's less than five questions and works great on your phone or computer.
Takeaways:
- To succeed in podcasting, remember that adding a new task means subtracting an existing one (if you're truly "busy").
- Effective time management in podcasting requires precise scheduling for learning new tools or platforms.
- Evaluate your current commitments and prioritize what truly adds value to your podcasting journey (and value to your audience).
- Being overwhelmed by podcasting tasks can be alleviated by understanding your available time.
- Use tools to track your productivity and identify what activities yield the best results.
- Avoid the hustle culture; prioritize your health and family while managing your podcasting goals.
Mentioned In This Episode
Join the School of Podcasting Community
- schoolofpodcasting.com
- practicalprepping.info
- toggl.com
- Switchy in App Sumo
- Site Behaviour
- Motion AI Scheduling Tool
- Mouthy Broad Media
- Pod Page
- Timer
- FTC Fines
- Spanish Newspaper Had Inflated Numbers
Mentioned in this episode:
Help Me - Help You
It's been too long since I did an audience survey. I would DEEPLY APPRECIATE your input on this show (as I do it for you) so you can help me make the best show for you. It only takes a few minutes, and I am picking five random people to receive a free month at the School of Podcasting (including current members). schoolofpodcasting.com/survey
Check Out Dave's Newsletter With Behind the Scenes Content
In each issue of Podcasting Observations, I share my thoughts on what is happening in the podcasting space, my latest content, and things that have caught my eye. I also may ask for your opinion. Join the free community
Join the School of Podcasting
Mark from Practical Prepping had been podcasting for a while, but after joining the School of Podcasting, his podcast grew at a faster rate. His Facebook group has over 30,000 members! Join the School of Podcasting and get access to: Step-by-step tutorials An amazing podcast community Unlimited One-On-One Coaching Join today worry-free with a 30-day money-back guarantee!
Start Your Podcast Worry Free
Feeling overwhelmed? Not sure where to start? Already started but looking to grow? The School of Podcasting can help you with a worry-free money-back guarantee. Sign up, and you get a 30-day guarantee (not 7, 14, 30!!!). If you change your mind, you get your money back. You won't be doing this alone with our step by step courses, awesome community, and UNLIMITED COACHING with ME (not a typo). Join today and use the coupon code " listener ."
Live Appearnaces - Where Will I Be
I'd love to meet you. I love speaking and hanging out at podcast events. Here is a link to a page that lists all of my appearances.