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Ever feel like your story isn't worth telling? You're not alone. April Adams Pertuis, host of the Inside Story podcast, knows that feeling all too well. April is a storytelling expert with over 30 years of experience in broadcasting and production. She's interviewed over 10,000 people and now helps others share their stories through her company, Light Beamers.
In this episode, April reveals how she overcame her own hesitation to share her story and why she believes everyone has a story worth telling. She breaks down the three-part story arc she uses to help clients uncover their transformative experiences and find the courage to share them.
Harry and April also discuss the power of podcasting as a storytelling medium, the challenges of maintaining a show long-term, and how to quickly build trust with interviewees. April shares her "heart math" technique for creating a safe space for vulnerability.
If you've ever doubted the value of your own story or struggled to find your voice, this episode will inspire you to shine your light. Listen now to unlock the transformative power of storytelling in your own life and work.
FullCast – https://fullcast.co/
1. Embrace your story, no matter how big or small. Whether you have a complex, messy narrative or feel your life is "vanilla," your experiences are valuable and worth sharing.
2. Focus on the transformation in your story. Move past dwelling on the "before" and highlight how you've grown, what you've learned, and who you've become.
3. Use heart math to connect with interviewees. Enter conversations with genuine openness, compassion, and a desire to listen without judgment. This creates a safe space for authentic sharing.
4. Practice telling your own story. Even if you're used to sharing others' stories, push yourself to be vulnerable and share your experiences. This builds authenticity and connection with your audience.
5. Surround yourself with people who challenge you. Seek out relationships that push you to grow, call out your potential, and refuse to let you play small. This environment fosters continuous personal and professional development.
"I've probably interviewed 10,000 people in my career, which is pretty significant. And when I saw that on paper, when I did the math, I was like, wow, that's a lot. It's allowed me to really just be present with people and ask questions and let the interview go where it goes."
"The number one rule of storytelling is who is your audience? Remember that first. Who are you trying to reach? It's about them first. It's not about your agenda, your outcomes, your beautiful interview. It's about their story and them."
"I think people are actually surprised about how sharp-tongued I can be. With my clients and people in my inner circle, I will speak freely and say things you need to hear. I'm not going to stand for your mediocrity. If you're playing small, I'm going to call you out on it."
Podcast - https://www.lightbeamers.com/podcast
LinkedIn – https://www.linkedin.com/in/lightbeamers
Instagram - https://www.instagram.com/lightbeamers/
Facebook - https://www.facebook.com/apriladamstv/
The Artist's Way by Julia Cameron - https://www.amazon.com/Artists-Way-25th-Anniversary/dp/0143129252
Podcast Junkies Website: podcastjunkies.com
Podcast Junkies YouTube: https://www.youtube.com/c/Podcastjunkies/
Podcast Junkies Facebook Group: https://www.facebook.com/groups/podcastjunkiesjunkies/
Podcast Junkies Facebook: https://www.facebook.com/podcastjunkies
Podcast Junkies Twitter: https://twitter.com/podcast_junkies
Podcast Junkies LinkedIn: https://www.linkedin.com/company/podcastjunkies
The Podosphere: https://www.thepodosphere.com/
Podcast Index, Value4Value & NewPodcastApps: https://podcastindex.org/
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Podcast Production & Marketing by FullCast
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Ever wondered how a small business banking platform could revolutionize your financial management? Discover the journey of a CEO who's reshaping the landscape for entrepreneurs.
Eytan Bensoussan, CEO of NorthOne and host of This Week in Small Business, shares his path from science student to fintech innovator. With a background in management consulting and a family history of small business ownership, Eytan brings a unique perspective to the world of business banking.
In this episode, Eytan reveals how NorthOne was born from a desire to solve the financial pain points of small business owners. He discusses the importance of rigorous thinking, resilience in the face of challenges, and the power of customer-driven innovation.
The conversation also touches on Eytan's experiences as a podcast host, the value of empathy in leadership, and the constant drive to improve and anticipate customer needs. Eytan's insights offer a masterclass in entrepreneurship and the evolution of financial technology.
Ready to gain invaluable insights from a leader at the forefront of small business banking? Tune in to this episode and discover how NorthOne is changing the game for entrepreneurs across America.
FullCast – https://fullcast.co/
1. Speak to customers regularly. Eytan tries to talk to 1-2 customers per week minimum to understand their needs and pain points. This direct feedback informs product development and business strategy.
2. Identify your "MIT" (Most Important Thing). Regularly assess where the biggest bottleneck is in your business and focus your energy there until it's resolved before moving on to the next priority.
3. Challenge your own thinking. Eytan encourages disagreement and different perspectives to refine ideas. He enters conversations with strong opinions but hopes others will "trash" them to reveal better solutions.
4. Build resilience through experience. Facing and overcoming repeated challenges builds confidence in your ability to handle future obstacles. View setbacks as opportunities to develop this critical skill.
5. Right-size your banking for cost savings. Many businesses waste money on unnecessary fees or suboptimal account structures. Regularly review your banking setup to ensure it aligns with your needs and minimizes costs.
"I hate quitting more than I hate suffering. This is the system telling me I don't work. I'm going to crush the system, manage myself through it so I can walk away on my terms rather than simply having the system give me low marks and tell me I'm not good."
"My goal wasn't to say, can you get people's eyes for 35 minutes? But rather, can I have that conversation and bring a couple of nuggets that are then something I can take to the customers? That's really where the podcast started."
"The best decisions, the best ideas, they definitely don't come from me. They come from people who are in the trenches, working on stuff, and they're like, 'Hey, what about?' And all of a sudden that turns into something really novel."
Website - https://www.northone.com/
Podcast Show - https://www.thisweekinsmb.com/
LinkedIn - https://www.linkedin.com/in/eytanbensoussan/
Profit First by Mike Michalowicz – https://www.amazon.com/Profit-First-Transform-Cash-Eating-Money-Making-ebook/dp/B01HCGYTH4
McKinsey & Company - https://www.mckinsey.com/
Final Cut Pro - https://www.apple.com/final-cut-pro/
Podcast Junkies Website: podcastjunkies.com
Podcast Junkies YouTube: https://www.youtube.com/c/Podcastjunkies/
Podcast Junkies Facebook Group: https://www.facebook.com/groups/podcastjunkiesjunkies/
Podcast Junkies Facebook: https://www.facebook.com/podcastjunkies
Podcast Junkies Twitter: https://twitter.com/podcast_junkies
Podcast Junkies LinkedIn: https://www.linkedin.com/company/podcastjunkies
The Podosphere: https://www.thepodosphere.com/
Podcast Index, Value4Value & NewPodcastApps: https://podcastindex.org/
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Podcast Production & Marketing by FullCast
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Ever wondered how to tap into your spiritual power without falling into the traps of 'fluffy bunny' spirituality or dangerous practices? This episode might just be your guide to authentic spiritual growth.
Kelle Sparta, host of Spirit Guide and Spirit Sherpa podcasts, joins us to share her journey from real estate podcaster to spiritual teacher. With 50 years of spiritual study under her belt, Kelle brings a unique blend of personal growth and energetic training to her work.
In this episode, we dive deep into the world of spiritual podcasting and personal transformation. Kelle shares her insights on the challenges of creating spiritual content, the importance of understanding one's core essence, and the power of stubborn persistence in spiritual growth.
We also explore the evolution of podcasting, from the early days of 2005 to today's saturated market. Kelle offers valuable tips on podcast production, audience engagement, and the benefits of high-ticket offerings in the spiritual coaching space.
If you're curious about the intersection of spirituality and podcasting, or if you're on your own spiritual journey and seeking guidance, don't miss this enlightening conversation with Kelle Sparta. Click play now to unlock the secrets of authentic spiritual growth and successful spiritual podcasting.
FullCast – https://fullcast.co/
1. Consider adding a co-host to your podcast if you're struggling with motivation or consistency. As Kelle Sparta mentioned, having someone to talk to can make it easier to sit down and record regularly.
2. Plan your podcast content in advance. Kelle aims to be 90 days ahead on content for her show, which reduces stress and allows for better organization.
3. Experiment with different podcast formats to find what works best for you and your audience. Kelle's Spirit Sherpa podcast includes a brief personal update, a main topic discussion, and a call to action at the end.
4. Don't underestimate the power of your podcast as a business tool. Kelle shared that 98% of her business comes from her podcast, demonstrating its potential as a lead generation channel.
5. Consider using asynchronous communication tools like Marco Polo for coaching or client interactions. This approach can provide flexibility for both you and your clients, improving work-life balance and client satisfaction.
"I am an initiatrix. I stand in the doorway of initiation. I carry the energy of transformation. I can't do anything that is fluffy bunny. I can't. I can try and it won't work."
"If you want to truly be magical, if you want to truly tap into all of your resources, you have to do the personal growth work because the limiting beliefs keep you from your power. And if you don't clear those, then you don't get to your power and your power will always be limited."
"It's not what I do. It's who I am. My mother raised me in this work. I was five years old when she started exposing me to all of these things and bringing home education cassette tapes, because I'm that old."
Twitter - @KelleSparta
Instagram - @kellesparta
Facebook - https://www.facebook.com/kellesparta
LinkedIn - https://www.linkedin.com/in/kellesparta/
Voxer - https://www.voxer.com/
ChatGPT - https://www.openai.com/
Perplexity (AI search engine) - https://www.perplexity.ai/
Castbox (podcast platform) - https://castbox.fm/
"10x is Easier Than 2x" by Benjamin Hardy and Dan Sullivan - https://amzn.to/4jB4DNX
Strategic Coach (coaching program) - https://www.strategiccoach.com/
Captivate (podcast hosting platform) - https://fullcast.co/captivate
Podcast Junkies Website: podcastjunkies.com
Podcast Junkies YouTube: https://www.youtube.com/c/Podcastjunkies/
Podcast Junkies Facebook Group: https://www.facebook.com/groups/podcastjunkiesjunkies/
Podcast Junkies Facebook: https://www.facebook.com/podcastjunkies
Podcast Junkies Twitter: https://twitter.com/podcast_junkies
Podcast Junkies LinkedIn: https://www.linkedin.com/company/podcastjunkies
The Podosphere: https://www.thepodosphere.com/
Podcast Index, Value4Value & NewPodcastApps: https://podcastindex.org/
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Podcast Production & Marketing by FullCast
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Ever wondered how to turn your passion for history into a successful podcast? Philip Gibbons, host of Bite Sized Biographies, shares his journey and insights on creating engaging historical content for a modern audience. Philip Gibbons, host of the popular podcast Bite Sized Biographies, joins us to discuss his unique approach to making history accessible and entertaining. With a background in Fortune 500 companies and a stint on "Who Wants to Be a Millionaire?", Philip brings a diverse perspective to his podcasting journey.
In this episode, we explore Philip’s process for condensing 700-page biographies into digestible, hour-long episodes. He shares his production workflow, marketing strategies, and the challenges of growing a niche podcast in a crowded market. Philip’s commitment to quality content and his love for history shine through as he discusses the evolution of his show over 150 episodes.
We also delve into the importance of email marketing for podcasters, the potential of AI in content creation, and Philip’s thoughts on navigating the current political climate. His insights on perseverance and finding joy in the podcasting process offer valuable lessons for both new and experienced content creators.
If you're passionate about history, podcasting, or simply curious about turning your interests into a successful creative project, this episode is a must-listen. Tune in to gain practical advice and inspiration from Philip Gibbons' podcasting journey.
FullCast – https://fullcast.co/
0:00 Intro
5:31 Passion for history and podcast concept
11:22 Production workflow and challenges
19:57 Marketing strategies and audience growth
25:53 YouTube presence and potential AI integration
33:03 Email marketing and audience engagement
41:51 Future goals and podcast progress
48:58 Most misunderstood aspect of the host
"I take that 700 page book that you will never read and digest it into two parts, less than an hour. For some very famous people, or even some oddball people you've never heard of, I kind of do that process for you in a way that makes it interesting to most people, even if they have no interest or would define history as boring."
"If you're interested in podcasting, don't try to chase audience. Find something that you really like and want to do because you're going to last 10 episodes if you're not really jazzed by podcasting. You've got to find your niche, you've got to find an audience, and you also have to find something that motivates you to keep posting this stuff."
"I wouldn't have cranked out 150 episodes if I didn't love what I do. Clearly, I have thought about other topics, yet my perspective is I've known other podcasters who've searched out other topics and they found they didn't even do as well with their second or third topic because they got so stretched thin that the whole thing fell apart after that."
LinkedIn - https://www.linkedin.com/in/philipdgibbons/
Facebook – https://www.facebook.com/phil.gibbons
X - https://x.com/PhilipDGibbons
Podcast Junkies Website: podcastjunkies.com
Podcast Junkies YouTube: https://www.youtube.com/c/Podcastjunkies/
Podcast Junkies Facebook Group: https://www.facebook.com/groups/podcastjunkiesjunkies/
Podcast Junkies Facebook: https://www.facebook.com/podcastjunkies
Podcast Junkies Twitter: https://twitter.com/podcast_junkies
Podcast Junkies LinkedIn: https://www.linkedin.com/company/podcastjunkies
The Podosphere: https://www.thepodosphere.com/
Podcast Index, Value4Value & NewPodcastApps: https://podcastindex.org/
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Podcast Production & Marketing by FullCast
Mentioned in this episode:
Podcast Blueprint 101
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Feeling overwhelmed by the demands of podcasting while trying to maintain your passion? You're not alone, and this episode is here to help. In this episode, I chat with Suzy Buttress, the host of The Casual Birder podcast. Suzy is a passionate birder who turned her love for nature into a podcast that connects listeners worldwide. With years of experience, she shares her journey of balancing podcasting with her passion for birding.
We dive into the challenges Suzy faces in maintaining consistency with her podcast while actively engaging in birding adventures. She opens up about her experiences with building a virtual bird club, which has become a vibrant community for bird enthusiasts across the globe. Suzy's story is a testament to the power of following your passion and the connections it can create.
Beyond her podcasting journey, we explore the evolving landscape of podcasting, the importance of community engagement, and the potential for monetization. Suzy also shares insights on how she plans to expand her reach and continue growing her audience.
Join us for an inspiring conversation that will resonate with anyone looking to balance their creative pursuits with their passions. Click to listen and discover how Suzy navigates the world of podcasting and birding.
FullCast – https://fullcast.co/
0:00 Intro
6:59 Starting the Podcast
12:39 Passion for Birding
20:30 Listener Engagement
28:31 Community and Collaboration
37:16 Bird Club Insights
43:14 Monetization and Future Plans
49:11 Reflections and Personal Growth
"I feel like starting the podcast was one of the best things I could ever have done. It's really given me emotional contact with people. It's widened my knowledge of what's going on in the world."
"There's more than one way to enjoy birds. And actually there's a very long list of the ways that you can enjoy them. There's people that do mindful birding, so they will just sit and appreciate the birds that are around."
"I still have the show and it's still my passion. I move around about what kind of episodes I'm going to release, and over the last year I've struggled to be consistent. So I'm always trying to work back towards being consistent with my episodes."
LinkedIn - https://www.linkedin.com/in/casual-birder-podcast/
Instagram - https://www.instagram.com/casualbirderpodcast/
Podcast Junkies Website: podcastjunkies.com
Podcast Junkies YouTube: https://www.youtube.com/c/Podcastjunkies/
Podcast Junkies Facebook Group: https://www.facebook.com/groups/podcastjunkiesjunkies/
Podcast Junkies Facebook: https://www.facebook.com/podcastjunkies
Podcast Junkies Twitter: https://twitter.com/podcast_junkies
Podcast Junkies LinkedIn: https://www.linkedin.com/company/podcastjunkies
The Podosphere: https://www.thepodosphere.com/
Podcast Index, Value4Value & NewPodcastApps: https://podcastindex.org/
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Podcast Production & Marketing by FullCast
Mentioned in this episode:
Podcast Blueprint 101