<p>In this episode we spoke about:</p>  <ul> <li>The importance of the marketing involvement from the start</li> <li>The need for the tech and marketing departments to work closely together</li> <li>The role of the ego of the tech founders</li> <li>How do reach out to potential early adopters in a right way</li> <li>Non linear career paths</li> <li>The value of (real) diversity and tech recruitment</li> <li>Tech startup branding and the importance of building founder personal brand</li> </ul><br/>

<description>&lt;p&gt;In this episode we spoke about:&lt;/p&gt; &lt;!-- /wp:paragraph --&gt;&lt;!-- wp:list --&gt; &lt;ul&gt; &lt;li&gt;The importance of the marketing involvement from the start&lt;/li&gt; &lt;li&gt;The need for the tech and marketing departments to work closely together&lt;/li&gt; &lt;li&gt;The role of the ego of the tech founders&lt;/li&gt; &lt;li&gt;How do reach out to potential early adopters in a right way&lt;/li&gt; &lt;li&gt;Non linear career paths&lt;/li&gt; &lt;li&gt;The value of (real) diversity and tech recruitment&lt;/li&gt; &lt;li&gt;Tech startup branding and the importance of building founder personal brand&lt;/li&gt; &lt;/ul&gt;&lt;br/&gt; &lt;!-- /wp:list --&gt;</description>

In this episode we spoke about:

- The importance of the marketing involvement from the start
- The need for the tech and marketing departments to work closely together
- The role of the ego of the tech founders
- How do reach out to potential early adopters in a right way
- Non linear career paths
- The value of (real) diversity and tech recruitment
- Tech startup branding and the importance of building founder personal brand

Brand Architect

First Customers, Personal Brands and Marketing with Luc Bohunicky

First Customers, Personal Brands and Marketing with Luc Bohunicky

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