Subtitle: Designed in CaliforniaIn a preview of our new Designed in California podcast, we travel to the summer of 1976, as Apple travels to Atlantic City for a computer trade show, the Apple II begins to form, and the fellowship between the two Steves shows signs of breaking. This episode of Upgrade is sponsored by: Designed in California on Kickstarter: If you enjoyed this episode, please consider supporting us! Links and Show Notes: Written by Jason Snell. Designed in California theme by Christopher Breen. Key sources: Infinite Loop (1999) by Michael S. Malone Apple: The First 50 Years (2026) by David Pogue (Amazon, Kobo, Apple Books) Steve Jobs (2011) by Walter Isaacson (Amazon, Used) Get Upgrade+. More content, no ads. Check out Upgrade merch! Submit Feedback