SharkPreneur

<p>Most business owners do not lose control all at once. They lose it slowly, one missed number, one poor structure, and one reactive tax decision at a time.</p><p>&nbsp;</p><p>In this episode of <em>Sharkpreneur</em>, Seth Greene interviews Peter Holtz, President of Peter Holtz CPA, who explains why traditional once-a-year accounting often leaves owners overpaying taxes, missing deductions, and making last-minute decisions that undermine long-term growth. He also explains how proactive planning, accurate books, smart business structure, margin awareness, and the right advisory team can help entrepreneurs regain control and build stronger, more profitable businesses.</p><p>&nbsp;</p><p><strong>Key Takeaways:</strong></p><p><strong>→ </strong>Business owners need proactive tax planning, not year-end panic attacks.</p><p><strong>→ </strong>Accurate books are the foundation for better tax decisions. </p><p><strong>→ </strong>The wrong business structure can cost owners money.</p><p><strong>→ </strong>A good CPA should do more than fill out boxes on a tax return.</p><p><strong>→ </strong>Tax strategy should align with the owner's, business's, and family's goals.&nbsp;</p><p>&nbsp;</p><p>Peter Holtz is a seasoned CPA, entrepreneur, and tax strategist who helps business owners keep more of what they earn through proactive, year-round tax planning. With more than 20 years of experience, including time in Big 4 accounting and CFO roles for multiple companies, Peter has seen how traditional, once-a-year accounting often leaves business owners overpaying and underprepared.</p><p><br></p><p>After recognizing the need for a more strategic approach, Peter built multiple eight-figure accounting firms designed to help business owners outsmart the IRS without relying on aggressive loopholes or unnecessary risk. He works with owners earning $500K to $10M+ to reduce taxes, protect wealth, and turn their CPA relationship into a true profit center.</p><p>&nbsp;</p><p><strong style="color: black;">Connect With Peter:</strong></p><p>Website: <a href="https://peterholtzcpa.com/" rel="noopener noreferrer" target="_blank">https://peterholtzcpa.com/</a></p><p>Instagram: <a href="https://www.instagram.com/peterholtzcpa/" rel="noopener noreferrer" target="_blank">https://www.instagram.com/peterholtzcpa/</a></p><p>Facebook: <a href="https://www.facebook.com/PeterHoltzCPA" rel="noopener noreferrer" target="_blank">https://www.facebook.com/PeterHoltzCPA</a></p><p>LinkedIn: <a href="https://www.linkedin.com/company/peterholtzcpa" rel="noopener noreferrer" target="_blank">https://www.linkedin.com/company/peterholtzcpa</a></p><p><a href="https://www.linkedin.com/in/peter-holtz/" rel="noopener noreferrer" target="_blank">https://www.linkedin.com/in/peter-holtz/</a></p>

<p>What if the reason your marketing isn’t working has nothing to do with your ads?</p><p> </p><p> </p><p>In this episode of <em>Sharkpreneur</em>, Seth Greene interviews Shamir Duverseau, Co-Founder and Managing Director at Smart Panda Labs, who explains why the post-click experience is the most overlooked yet critical part of the marketing funnel, especially for high-consideration purchases. He shares how aligning teams, applying behavioral psychology, and improving digital experiences after the click can dramatically increase conversions and overall performance.</p><p>&nbsp;</p><p><strong>Key Takeaways:</strong></p><p><strong>→ </strong>Most marketing budgets are spent before the click.</p><p><strong>→ </strong>Trust must be established immediately after the click. </p><p><strong>→ </strong>Relevance is the first requirement for engagement. </p><p><strong>→ </strong>Enterprise marketing challenges are often people problems. </p><p><strong>→ </strong>Managing stakeholders is as important as managing strategy. </p><p>&nbsp;</p><p>Shamir Duverseau is a cofounder and Managing Director at Smart Panda Labs, a technical marketing agency for enterprise BwC brands. Throughout his career, he has worked across industries, including travel, entertainment, and technology, with brands such as Southwest Airlines, The Walt Disney Company, and NBCUniversal. Over the past 25+ years in marketing, Shamir has held leadership roles overseeing product management, digital strategy, user experience design, web development, testing, and web analytics. Before joining Smart Panda Labs, Shamir was the Senior Director of Digital Strategy and Services for Marriott International’s Vacation Club Division.</p><p>&nbsp;</p><p><strong style="color: black;">Connect With Shamir:</strong></p><p>Website: <a href="https://smartpandalabs.com/" rel="noopener noreferrer" target="_blank">https://smartpandalabs.com/</a></p><p>Facebook: <a href="https://www.facebook.com/smartpandalabs" rel="noopener noreferrer" target="_blank">https://www.facebook.com/smartpandalabs</a></p><p>LinkedIn: <a href="https://www.linkedin.com/company/smart-panda-labs/" rel="noopener noreferrer" target="_blank">https://www.linkedin.com/company/smart-panda-labs/</a></p><p>YouTube: <a href="https://www.youtube.com/@smartpandalabs7668" rel="noopener noreferrer" target="_blank">https://www.youtube.com/@smartpandalabs7668</a></p>

<p>What if one piece of content could open doors to opportunities you never imagined?</p><p>&nbsp;</p><p>In this episode of <em>Sharkpreneur</em>, Seth Greene interviews Shiloh Rodriguez, a Music Composer, Producer, &amp; Songwriter, who shares how he strategically uses Instagram to reach decision-makers, build relationships, and create opportunities without relying heavily on paid ads. He explains how consistency, targeting specific individuals, and delivering value upfront have helped him turn creative content into real-world business results.&nbsp;</p><p>&nbsp;</p><p><strong>Key Takeaways:</strong></p><p><strong>→ </strong>Social media can be used to target specific decision-makers.</p><p><strong>→ </strong>Finding a “wave” of content that works is critical for growth.</p><p><strong>→ </strong>Organic reach can outperform paid ads when used strategically.</p><p><strong>→ </strong>Delivering value upfront helps open doors to new opportunities.</p><p><strong>→ </strong>Long-term success comes from consistent execution and visibility. </p><p>&nbsp;</p><p>Shiloh Rodriguez, a music composer, producer, and songwriter, is using the modern marketplace to build a career on his own terms. Through social media and original composition, Shiloh is turning creativity into opportunity and showing what’s possible for today’s artists.</p><p><strong style="color: black;">&nbsp;</strong></p><p><strong style="color: black;">Connect With Shiloh:</strong></p><p>Website: <a href="https://shilohaudio.com/" rel="noopener noreferrer" target="_blank">https://shilohaudio.com</a></p><p>Instagram: <a href="https://www.instagram.com/shilohrodriguez" rel="noopener noreferrer" target="_blank">https://www.instagram.com/shilohrodriguez</a><span style="color: rgb(43, 55, 62);">&nbsp;</span></p><p>TikTok: <a href="https://www.tiktok.com/@shilohaudio?lang=en" rel="noopener noreferrer" target="_blank">https://www.tiktok.com/@shilohaudio?lang=en</a><span style="color: rgb(43, 55, 62);">&nbsp;</span></p><p>YouTube: <a href="https://www.youtube.com/channel/UCo8tj4rp-j9eWcUPTTdTMYg/videos" rel="noopener noreferrer" target="_blank">https://www.youtube.com/channel/UCo8tj4rp-j9eWcUPTTdTMYg/videos</a></p>

<p>What if the platform you think is too expensive is actually your most profitable channel?</p><p>&nbsp;</p><p>In this episode of <em>Sharkpreneur</em>, Seth Greene interviews Anthony Blatner, Managing Director at Speedwork Social, who explains how LinkedIn advertising has evolved and why it often delivers higher-quality leads despite higher upfront costs. He shares new strategies, including thought-leader ads, improved attribution tracking, and ways B2B marketers can use LinkedIn to drive demand and scale their pipelines more effectively.</p><p>&nbsp;</p><p><strong>Key Takeaways:</strong></p><p><strong>→ </strong>LinkedIn is best for reaching niche professionals at scale.</p><p><strong>→ </strong>Cost per quality is more important than cost per click.</p><p><strong>→ </strong>Personal LinkedIn profile ads outperform company page ads. </p><p><strong>→ </strong>LinkedIn was less affected by iOS tracking changes than Meta.</p><p><strong>→ </strong>AI is changing how marketers design and analyze campaigns. </p><p>&nbsp;</p><p>Anthony Blatner is the Founder and Managing Director of Speedwork Social. This LinkedIn-focused B2B growth agency helps mid-market and enterprise SaaS companies drive revenue through high-performance LinkedIn advertising. Anthony also hosts the LinkedIn Ads Radio podcast, where he interviews LinkedIn product leaders and top B2B marketers about what is working on the platform today. He is a LinkedIn Learning Instructor for B2B Marketing on LinkedIn and teaches LinkedIn Ads Smart Tips &amp; Tricks.</p><p>&nbsp;</p><p><strong style="color: black;">Connect With Anthony:</strong></p><p>Website: <a href="https://speedworksocial.com/" rel="noopener noreferrer" target="_blank">https://speedworksocial.com/</a></p><p>LinkedIn: <a href="https://www.linkedin.com/in/anthonyblatner/" rel="noopener noreferrer" target="_blank">https://www.linkedin.com/in/anthonyblatner/</a></p><p><a href="https://www.linkedin.com/company/speedwork/" rel="noopener noreferrer" target="_blank">https://www.linkedin.com/company/speedwork/</a></p><p>&nbsp;</p>

<p><span style="color: black;">What if the financial advice you’ve been following is holding you back?</span></p><p>&nbsp;</p><p>In this episode of <em>Sharkpreneur</em>, Seth Greene interviews <span style="color: black;">Garrett Gunderson, Wealth Liberation Expert and Best-Selling Author, who challenges traditional financial advice and explains why entrepreneurs need a fundamentally different approach to money, investing, and growth. He shares how mindset, cash flow strategy, and investing in yourself can create sustainable wealth and true financial independence.</span></p><p>&nbsp;</p><p><strong>Key Takeaways:</strong></p><p><strong style="color: black;">→ </strong><span style="color: black;">Scarcity thinking leads entrepreneurs to shrink rather than grow. </span></p><p><strong style="color: black;">→ </strong><span style="color: black;">Traditional financial advice often conflicts with entrepreneurial success. </span></p><p><strong style="color: black;">→ </strong><span style="color: black;">Financial independence comes from consistent cash flow, not just from assets. </span></p><p><strong style="color: black;">→ </strong><span style="color: black;">Investing in skills and capabilities often outperforms traditional investments. </span></p><p><strong style="color: black;">→ </strong><span style="color: black;">Focus drives growth, whereas diversification protects wealth. </span></p><p>&nbsp;</p><p><span style="color: black;">Garrett Gunderson helps entrepreneurs build wealth with less stress, without sacrifice, and without being suffocated by spreadsheets that look like they were designed by NASA. Known as “Money Jesus,” Garrett uses humor, storytelling, and practical strategy to make money actually make sense. His Amazon Prime comedy special,&nbsp;The American Ream, proves he can turn even the driest financial concepts into something hilarious and unforgettable while still delivering life-changing insight. He’s also a rare advisor who helps entrepreneurs save on taxes and keep way more of what they earn without cutting back.</span></p><p><span style="color: black;"> </span></p><p><span style="color: black;">Garrett started his first business at 15 and earned the SBA Young Entrepreneur of the Year award. He later entered the field of finance. He quickly realized the truth: no one teaches entrepreneurs the wealth strategies that actually work. After navigating the 2000 crash with brutal honesty, he devoted his life to studying what the wealthy really do, which led to his signature Rockefeller Method. Today, he helps entrepreneurs achieve financial freedom without sacrificing the life they’re building.</span></p><p>&nbsp;</p><p><strong style="color: black;">Connect With Garret:</strong></p><p>Website: <a href="https://garrettgunderson.com/" rel="noopener noreferrer" target="_blank">https://garrettgunderson.com/</a></p>