<description>Pokémon Go has become the largest and fastest growing app of all time. In less than one week the game has rocketed to the top of the iTunes App Store and increase Nintendo's market share by nearly $9 Billion. 

Brian Cristiano, CEO of the ad agency BOLD Worldwide discusses how the app could change advertising.

View on YouTube: https://www.youtube.com/watch?v=n97AyyEvw2c</description>

Pokémon Go has become the largest and fastest gro…

Pokémon Go has become the largest and fastest growing app of all time. In less than one week the game has rocketed to the top of the iTunes App Store and increase Nintendo's market share by nearly $9 Billion. 

Brian Cristiano, CEO of the ad agency BOLD Worldwide discusses how the app could change advertising.

View on YouTube: https://www.youtube.com/watch?v=n97AyyEvw2c

Out of Scope | Marketing, Sports & Business

Will Pokémon Go Change Advertising? EP76

Will Pokémon Go Change Advertising? EP76

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