Beyond AI Visibility: Can AI Agents Do Business With Your Company? | Ep.288

AI Agents are changing what happens after AI finds your business. AI visibility gets you into the conversation, but that does not mean an agent can understand what you do, determine whether you are a good fit, compare you with other options, or take the next action needed to move forward with your business. In this episode, I break down what agentic visibility means and why B2B companies and marketing teams need to start thinking beyond simply being found or recommended by AI. Agents can research companies, compare providers, evaluate expertise, gather information, and take action, which means the bigger question is whether your business gives them enough clarity to evaluate you and take the appropriate next step, whether that’s contacting you, booking a meeting, requesting a proposal, or making a purchase. Read the full article and transcript: Beyond AI Visibility: Can AI Agents Do Business With Your Company? | Ep.288 Key Takeaways: ⚡ The difference between AI visibility and agentic visibility 🧠 What AI agents need to understand about your business ⚖️ How agents may evaluate your company against competitors 🧭 Why a website that works for people may still be difficult for agents to use 🎯 Why your expertise and content matter even more as AI moves from answers to actions Timestamps: 00:00 Agentic Visibility: What Happens After AI Finds Your Business? 01:30 Observing, testing, measuring AI agents 02:19 AI agents are moving from answers to actions 03:18 AI Visibility vs. Agentic Visibility 04:14 How AI agents evaluate businesses and providers 05:25 Can an AI agent understand your business? 06:42 Where does content fit into agentic visibility and why is it important? 08:00 How do agents experience your website and business online? 09:05 Business owners and marketing teams: where to start 👉🏼 Take the Free AI Visibility Assessment & Get Your 90-Day Roadmap to Visibility + Business Growth Learn more: What is AI Visibility & How Can You Get Your Business Found by AI?