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Avec Mat
Mathieu Roche
Brian O'Kelley on Firing Himself As a Founder
SEP 8, 202645 MIN
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Description
In this episode of Avec Mat, Mathieu Roche sits down with Brian O'Kelley, founder of AppNexus, often credited as the creator and Godfather or programmatic advertising. Together, they spoke about what is was like to create technology that completely revolutionized digital advertising, how to deal with cult-like followings and ego as a founder, and how he thinks AI will impact advertising.

