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Bagley Talks to an Important Person
Jason Bagley
20: The Creative Leadership Trap Nobody Warns You About feat. Matt MacDonald
NOV 10, 202684 MIN
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Description
What happens when you finally get the big creative title and discover how little of the job is actually making things?
In this episode, Jason sits down with Merkley+Partners CCO Matt MacDonald to talk about what it really takes to make great work and build a creative career without blindly chasing the next title. Jason Bagley and Matt talk about the reality of leading creative teams, why the next promotion isn’t always the right move, the limits of AI, and what great presenters know about selling bold ideas. They also get into impossible deadlines, protecting an idea from fatal feedback, and the work behind AT&T’s It Can Wait and Sandy Hook Promise.
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