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Better Questions
Ivory Impact
Saving $2,000 on your policy can end your company.
SEP 18, 202656 MIN
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Description
Kevin got hammered in a review for a job he did not even do. No way to fight it. Nobody to call.
That is the deal contractors are stuck with. You pay Google, you pay Home Advisor, you pay Facebook, and none of them actually help you reach the people who need your work. If you are big, the reviews barely matter. If you are small, one bad one can follow you for a year.
In this clip from a recent episode, Kevin says out loud what a lot of trade business owners have been thinking. Small businesses should not have to rent their reputation from companies that have never picked up a hammer. Then he lays out what he is building instead.
The Honest Builder is a community for the trades, run by the trades.
Topics covered: contractor lead generation, online reviews, Google reviews for contractors, Home Advisor, small business marketing, the skilled trades.
Listen to the full episode for the rest of the conversation.

