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Breaking BizDev
John Tyreman & Mark Wainwright
The 5-Step Natural Planning Model for Business Development
OCT 25, 202629 MIN
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Description
In this episode of Breaking BizDev, John Tyreman and Mark Wainwright break down the Natural Planning Model—a five-step framework originally created by David Allen in his book Getting Things Done (GTD). Rather than wasting endless billable hours in directionless planning meetings that end up stuck in a three-ring binder, this methodology gives doer-sellers and firm leaders a fast, structured path from initial ideas to concrete execution.
In this episode, you'll learn:
Step 1: Purpose & Principles: How to establish a unified "Why" and define strategic guardrails before jumping straight into brainstorming.
Step 2: Outcome Visioning: How painting a vivid, detailed picture of success anchors your team's focus.
Step 3: Brainstorming: Unlocking wide-open, creative idea generation without letting judgment squash good proposals prematurely.
Step 4: Organizing & Prioritizing: Structuring raw ideas into logical buckets and ranking your top priorities.
Step 5: Next Actions: Assigning clear, accountable physical steps and setting a review cadence so your plan actually gets executed.
The 25-Minute Planning Sprint: A practical exercise individuals and small teams can use to plan projects in under half an hour.
CHAPTERS
00:00 Welcome
02:13 Why Planning Matters
04:07 Natural Planning Model Overview
05:23 Step 1 Purpose Principles
10:32 Step 2 Outcome Visioning
14:02 Step 3 Brainstorming Rules
18:28 Step 4 Organize Prioritize
20:43 Step 5 Next Actions Cadence
23:08 30 Minute Planning Sprint
27:57 Conclusion
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