My Business Season, My Heartstone, and What I'm Building Next

In the last two years, Heather built a multimillion-dollar law firm with her husband, quietly rebuilt Built to Flow behind the scenes, and grieved the biggest loss of her life — all at the same time. In this episode, she's telling you exactly what that looked like. Heather also walks through her own Heartstone — the framework behind everything she teaches — using her own 22-year business history as the proof: an early detour toward law school, building and selling an event planning company, growing a Facebook group of 25,000 women entrepreneurs into what became Your Savvy Business, and where Built to Flow stands today. Plus what's coming this season: a refreshed offer suite, a custom client app, the return of her book, and guests joining the show for the first time. If you've ever felt like you've outgrown the business you built, this episode will show you it's possible to rebuild it, one season at a time. Loved the episode? Have a question? Text me here! Wondering what your business needs next? Take Your Business Reading. It’s free, takes five minutes, and points you to the right next step, whether that’s a one-time Next Move Session or ongoing support in The Advisory. Connect with me here: Instagram → @heathercrabtreestrategy LinkedIn → @heathercrabtree