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Cash & Sass™
Lisa Marie Robinson
How to Turn Your Story Into a Lead-Generating Machine With Dr. Danny Brassell
AUG 13, 202642 MIN
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Description
Your voice might be your most underutilized business asset, and if you've been skipping the stage because you don't think you're a "speaker," this episode is going to shift that.
Dr. Danny Brassell, known as "Jim Carrey with a Ph.D.," has spoken to over 3,500 audiences worldwide and helped entrepreneurs turn storytelling into a lead-generating machine. In this episode, Lisa Marie and Dr. Danny get into the real reason hustle stops working, why facts inform but stories transform, and how the right story (told with intention) is the difference between an audience that claps and an audience that converts.
What You'll Learn
Why 95% of speakers can't answer the two most important questions before they get on stage
The Five C's framework for building a presentation that moves hearts and moves the needle
How sharing your failures builds more authority than sharing your successes
Why one clear call to action converts, and multiple CTAs kill your results
The exact contract strategy Danny used to build hundreds of testimonials and speaking reels from free gigs
How women entrepreneurs can use speaking to scale income and step into their authority
The story-building exercise that helps you uncover hundreds of usable stories in under an hour
Why your most relatable story might be the most ordinary one in your life
Guest Information
Dr. Danny Brassell is a highly-sought after speaker, trainer, and coach known as "Jim Carrey with a Ph.D." He has spoken to over 3,500 audiences worldwide and authored 20 books, including Leadership Begins with Motivation and Misfits and Crackpots. The co-founder of The WellCrafted Story Workshop™, Danny helps entrepreneurs, individuals, and organizations leverage speaking on stages as a major client lead source that converts.
Connect with Dr. Danny Brassell
Website: WellCraftedStoryWorkshop.com
Free Story Blueprint: freeSTORYguide.com
YouTube: youtube.com/DannyBrassell
Instagram: @realDannyBrassell
LinkedIn: linkedin.com/in/dannybrassell
Facebook: facebook.com/DannyBrassell
Twitter/X: @DannyBrassell
Resources
The Seven Money Pitfalls email series
Money Movz™ Voxer Coaching
Transcendent Wealth Co
Follow Lisa Marie on your favorite social platform:
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Transcendent Wealth Co. LLC
https://www.transcendentwealthco.com

