Chain Pod

Chain Social

Don't Trade Your Brand for a Quick Sale: Black Friday Creative That Actually Stands Out

SEP 27, 202614 MIN

Description

Creative is more than half the outcome on Meta, and in November every feed looks the same. Adele runs through the Black Friday creative types that keep winning: simple offer statics with your logo on them (yes, your logo), cart screenshots showing the savings, text message exchanges, founder and employee content, pack an order with me, and creator content like unboxings, try-ons and demos. Meta is pushing paid partnership ads harder than ever, so if they're not in your mix, you'll fall behind. We also get into refreshing last year's winners with a sale banner or a green screen founder callout, why only 1 in 10 creatives will be a winner, and why 30% of your creative should be outside the box. Plus scroll-stopping hooks that still fit your brand, sale-specific brand kits, and why urgency matters now that shoppers are holding out for the final offer. Our biggest rule: don't cheapen what you've built for a short-term win. No more Microsoft Paint scribble ads, unless that's genuinely your brand. 💌: Links & resources 🔗 Want this taught properly, in a room, with your own account open? Final Meta Masterclass of the year is almost sold out for Brisbane: ⁠JOIN HERE⁠ https://www.eventbrite.com.au/e/1989065789320?aff=oddtdtcreator Connect With Us: Instagram: ⁠@chainsocial⁠ Instagram: ⁠@chainpod⁠ Web: ⁠www.chainsocial.com.au⁠ Training: ⁠www.chainacademy.com.au