Episode 30: Why Legal SEO Isn’t Dead, But Most Law Firm Marketing Is (Part 2)
What happens after someone finds your law firm is what actually determines whether or not you get the case. In Part 2 of this conversation, Darl Champion and Gyi Tsakalakis shift from marketing strategy to execution, breaking down intake systems, AI tools, attribution, and the real drivers of law firm growth. From fake reviews and flawed attribution models to budget realities and the future of personal injury law, this episode offers a practical, honest look at where firms should actually b...