182: Reporting on the World’s Most Secretive Tech Company, with Mark Gurman

Subtitle: State of the Workflow Myke talks to Mark Gurman of Bloomberg about his workflow for reporting on Apple, building and verifying sources, balancing speed with accuracy, and how publishing a scoop can uncover the next part of the story. This episode of Cortex is sponsored by: Fitbod: Get stronger, faster with a fitness plan that fits you. Get 25% off your membership. Squarespace: Save 10% off your first purchase of a website or domain using code CORTEX. Sentry: Mobile crash reporting and app monitoring. New users get $100 in Sentry credits with code cortex26. Guest Starring: Mark Gurman Links and Show Notes: Get Moretex – More Cortex, with no ads. Check out the Cortex Brand store – Premium Productivity Tools Submit Feedback Mark Gurman – Bloomberg Power On by Mark Gurman – Bloomberg Things The new iPhone... - 9to5Mac – Mark's First Big Scoop Apple's next major Mac revealed: the radically new 12-inch MacBook Air - 9to5Mac Apple's Successors for CEO Tim Cook, Other Top Executives - Bloomberg Apple’s John Ternus Profile: The Likely Successor to Tim Cook as CEO – Bloomberg Who Will be Apple’s Next CEO After Tim Cook? - Bloomberg Cortex #178: The Process of Investigative Reporting, With Jason Schreier - Relay