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CRM Rocks
Markus Erlandsson
Licensing and Copilot Studio with Jukka Niiranen
SEP 14, 202653 MIN
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Description
Jukka Niiranen
Episode 165: Markus Erlandsson chatted with Jukka Niiranen from Niiranen Advisory about one of the most challenging topics in the Microsoft ecosystem: licensing. Jukka starts by sharing how his interest in tracking Microsoft licensing changes led to the creation of licensing.guide and explains why staying on top of licensing updates has become more important than ever. The conversation then digs into the recent changes around Copilot Studio, Copilot credits, and the shift from predictable per-user licensing toward consumption-based AI pricing models. Jukka also discusses GitHub Copilot, Copilot Cowork, Work IQ, and the growing complexity of budgeting for AI-powered services. Along the way, Markus and Jukka explore the balance between cloud services and self-hosted solutions, the challenges organizations face when forecasting AI costs, and Microsoft’s strategy for turning AI capabilities into commercial products. Finally, they look ahead to upcoming announcements, the future of autonomous agents and autopilots, and what customers should watch for as Microsoft’s licensing landscape continues to evolve.
Bio
The Licensing Guide author, Writer of Perspectives.Plus, Power Platform Advisor and Lovable Solutions Partner
Links
https://licensing.guide/
https://www.microsoft.com/en-us/microsoft-365/work-iq#WorkIQinCopilot
https://www.microsoft.com/en-us/microsoft-365-copilot/cowork
https://learn.microsoft.com/en-us/microsoft-scout/get-started
https://ignite.microsoft.com/en-US/home
https://powerplatformconf.com
https://www.linkedin.com/in/jukkaniiranen/
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