#186: Financial Confidence for Business Owners with Dr. Barb Provost & Maggie Nielsen

Many business owners appear successful on the outside but feel uncertain, overwhelmed, or anxious when it comes to their finances. In this episode of Cultivating Business Growth, Jaime Staley welcomes back Dr. Barbara Provost and Maggie Nielsen, founders of Purse Strings, for a candid conversation about financial confidence. Together, they discuss why so many entrepreneurs struggle with money decisions, how a lack of financial confidence can impact business growth, and practical steps owners can take to better understand their numbers. You'll learn why financial confidence isn't about knowing everything, the importance of cash flow awareness, common mistakes business owners make, and how building the right support team can help you make smarter decisions with greater clarity. Whether you're just starting your business or looking to scale, this episode will help you take the next step toward feeling more confident and in control of your finances. In this episode: What financial confidence really means Why successful business owners still struggle with money Signs you may be avoiding or misunderstanding your numbers The difference between profit, cash flow, and bank balances Practical habits for improving financial awareness How to overcome financial overwhelm and embarrassment Why the right financial partner can make all the difference Connect with Purse Strings: Website: pursestrings.co Instagram: @pursestrings.co Podcast: Women and Money: The Sht We Don't Talk About*