Dear Bri: Community Strategy, Fiascos, and Drama

Bri Leever, Community Consultant, Strategist, and Founder at Ember.

How to Grow Your Community Without Hustling Harder

JUL 21, 202619 MIN

Description

Send us Fan Mail One of the biggest fears community builders have is launching a community and hearing… crickets. No members. No engagement. No momentum. But after years of building communities for both my own business and my clients, I’ve learned that sustainable community growth isn’t about chasing more tactics, spending more on ads, or trying every marketing strategy you see online. You grow your community by focusing on the right foundations, the right funnel, and the right data. In this final episode of Dear Bri Season 3, I’m breaking down the exact framework I use to help communities attract new members consistently. We’ll walk through the three stages of a community marketing funnel, the biggest mistakes people make when trying to grow their membership, and a simple prospecting audit you can use to identify exactly where your growth is getting stuck. I’m also sharing a real client example that demonstrates how a small shift in positioning and offer design increased conversion rates from 17% to 61%. ⏳ Timestamps 00:00:00 | The fear every community builder shares 00:01:57 | The foundations every community needs before growth 00:04:14 | Community marketing funnel stage 1: Awareness 00:06:07 | Community marketing funnel stage 2: Nurture 00:07:39 | Community marketing funnel stage 3: The Close 00:10:09 | A real community growth case study 00:13:11 | How to run a prospecting audit [Framework] 00:15:31 | Full recap 📌 Resources Mentioned Leveraging Other Communities for Growth: https://www.emberconsulting.co/post/the-ultimate-guide-to-leveraging-your-presence-in-other-communities-for-business-growth Ideablossoms: https://ideablossoms.com/ Recalibration Intensive: https://www.emberconsulting.co/growth-strategy-for-community-builders 4 Types of Community - The Masterclass: https://preview.mailerlite.io/forms/775267/185716772091987335/share Book Your Discovery Call Today: https://www.emberconsulting.co/book-call Hire a Skilled Community Manager: https://tally.so/r/w5gjZo 🎧 Episodes Mentioned S3E1: https://www.youtube.com/watch?v=6SvqnZJojTo&t=4s S3E2: https://www.youtube.com/watch?v=IP2NhaT03QM S3E3: https://www.youtube.com/watch?v=cUntLq70AiM&t=253s S3E4: https://www.youtube.com/watch?v=wz_qkyCCxNQ S3E5: https://www.youtube.com/watch?v=COoUA5iRZEU&t=18s S3E6: https://youtu.be/gRr3Ybv_XPI?si=AJK5RuOMJTkaJdS7 More from Bri Leever: 🖥️ Website 📩 Newsletter 📹 Youtube 📱LinkedIn