Growing a Dental Practice in the Age of AI Search and Apple Maps Ads

"Your dental marketing strategy from 18 months ago is already outdated and it shifted again this week." SPECIAL GUEST ON THIS EPISODE: Guido Tebano — CMO, Market My Market https://marketmymarket.com Mike Dinsio and Guido Tebano break down why 2026–2027 is the best window in a decade to open or acquire a dental practice. Apple Maps just launched ads, ChatGPT is running beta ad placements for dental categories, and Google now surfaces AI-driven price justification in search results. Established practices have thousands of Google reviews but zero on Apple Maps — for startups, that's a level playing field. - Why Apple Maps ads change the cost-per-lead equation for dental startups - The two Google review thresholds (33 and 100) that actually move the algorithm - How ChatGPT aggregates your review responses into its patient recommendations - Why your website content (not its design) determines whether AI can find you - Five website CTAs that drive patient conversions: insurance, new patients, language, in-house plans, financing - Three action items for this week: claim Apple Maps, apply for ChatGPT ads, pull a demographic study Perfect for dental startup owners, dentists in acquisition mode, and established practice owners wondering why their marketing stopped working. If the next 12 months are a marketing window, this episode lays out the playbook. Guido's three-step action list — claim Apple Maps, apply for ChatGPT ads, pull a demographic study — is a starting point any practice can act on this week. 🎙 Subscribe and Watch YouTube: https://www.youtube.com/@DentalUnscripted Website: https://dentalunscripted.com 🌟 Love the show? Rate us on Apple Podcasts and Spotify — it takes 30 seconds and helps other dentists find Dental Unscripted 🫶 Keywords: dental marketing, dental seo, dental startup, dental practice growth, apple maps ads, chatgpt ads, growing a dental practice, dental business, google maps optimization, dental consulting, dental practice startup, dental entrepreneurship, buying a dental practice, dental solutions, how to run a dental practice Production by © Dental Unscripted 2026 The content provided in this episode is for informational purposes only and does not constitute legal, financial, or tax advice. Always consult with a qualified professional regarding your specific situation.