In the eighth episode of Season Three, Eli is joined by Cherene Aubert, VP of Growth at Bobbie. They discuss the importance of education in customer acquisition, redefining retention strategies, the importance of memorable experiences, focusing on CX and existing customers during a supply chain crisis, and end off with hot takes on attribution tools and cost caps.
If you haven't already, make sure to leave a review for the podcast. Your feedback helps us reach a wider audience.
This season of the podcast is sponsored by Postscript and Tapcart. You can try Postscript for free for 30 days using this link: postscript.io. And with this link, you can get up to two months free with Tapcart: tapcart.com/downtochat.
Connect with the hosts and guest:

 Cody: Twitter - @codyplof, Newsletter - codyplofker.com/newsletter
 Eli: Twitter - @eliweisss, Newsletter - eliweisss.com
 Cherene: Twitter - @ChereneAubert

Down To Chat

Cody Plofker and Eli Weiss

S3 E8: How Bobbie Achieved Tremendous Growth by Focusing on Retention and Customer Education with Cherene Aubert

JUN 9, 202333 MIN
Down To Chat

S3 E8: How Bobbie Achieved Tremendous Growth by Focusing on Retention and Customer Education with Cherene Aubert

JUN 9, 202333 MIN

Description

In the eighth episode of Season Three, Eli is joined by Cherene Aubert, VP of Growth at Bobbie. They discuss the importance of education in customer acquisition, redefining retention strategies, the importance of memorable experiences, focusing on CX and existing customers during a supply chain crisis, and end off with hot takes on attribution tools and cost caps. If you haven't already, make sure to leave a review for the podcast. Your feedback helps us reach a wider audience. This season of the podcast is sponsored by Postscript and Tapcart. You can try Postscript for free for 30 days using this link: postscript.io. And with this link, you can get up to two months free with Tapcart: tapcart.com/downtochat. Connect with the hosts and guest: Cody: Twitter - @codyplof, Newsletter - codyplofker.com/newsletter Eli: Twitter - @eliweisss, Newsletter - eliweisss.com Cherene: Twitter - @ChereneAubert