Earn Your Happy

Lori Harder | YAP Media

The Million Dollar Messaging Framework to Turn Listeners Into Paying Customers with Lindsey Marie

OCT 12, 202644 MIN

Description

Learn how to turn podcast guesting into massive sales, ⁠save your spot for the free live training HERE⁠! Getting booked on podcasts is only half the battle. What you say once the microphone turns on is what turns that opportunity into actual sales for your business! In Part 2 of my conversation with Lindsey Marie, I'm breaking down how to strategically prepare for podcast interviews that build trust, establish your expertise, and make people WANT to buy from you. You'll learn how to structure your interview around your offer, uncover powerful stories from your everyday life that overcome buyer objections, and communicate your value so clearly that your ideal customers immediately recognize you as the solution they've been looking for. If you're ready to turn podcast guesting into a serious revenue stream for your business, this episode is your next step! Check out our Sponsors: Shopify - Launch your business before Black Friday, go to http://shopify.com/happy to start your free trial. Monarch Money - Get your first year of Monarch Core for half off at http://Monarch.com with code EYH. Northwest Registered Agent - Visit http://northwestregisteredagent.com/EarnFree and start using free resources to build something amazing. Fabric - Join the thousands of parents who trust Fabric to help protect their family. Apply today in just minutes at http://meetfabric.com/EARN. Meetfabric.com/EARN. Quince - Find the fall pieces you’ll reach for most at Quince. Get free shipping on your order and 365-day returns and when Quince asked how you heard about them, let them know it was here on Earn Your Happy. Gloss Genius - Run a business that takes appointments? Use code HAPPY at https://glossgenius.com/earnyourhappy for 50% off your first two months of a premium plan. Faire - Sign up today and get 50% off your first wholesale order, up to $100 at http://faire.com/Happy50. Terms may apply. Life at the Speed of Play - Go to http://getmarksbook.com/earn to get two copies for the price of one—one for you and one for a friend. HIGHLIGHTS 01:00 Why podcast guesting is a powerful sales opportunity when social media reach is declining. 03:00 The difference between getting booked on podcasts and actually converting listeners into buyers. 04:15 The biggest mistake podcast guests make when preparing for an interview. 06:15 How to reverse engineer your interview around the offer you want to sell. 08:45 How to structure your podcast interview like a sales page that converts. 11:45 How to establish credibility and make listeners feel understood from the beginning. 15:30 How to find powerful, relatable stories that connect with your ideal customers. 22:45 How to use storytelling to shift beliefs and overcome objections to your offer. 25:15 How to prepare interview questions that naturally lead to your best stories. 29:45 The Million Dollar Messaging Framework to communicate your value and increase sales. 34:00 What you'll learn in the free Million Dollar Guest training. 38:45 How to start preparing now to turn your next podcast interview into a revenue opportunity. RESOURCES Learn how to turn podcast guesting into massive sales, save your spot for the free live training HERE! Make your own Million Dollar Media Kit HERE! Get on the waitlist for Mentor Collective Mastermind HERE! Try glōci for 40% off your first order with code HAPPY at checkout - head to getgloci.com FOLLOW Follow me: @loriharder Follow glōci: @getgloci