#179: Update On Our Transition to Flat Rate: Numbers and Lessons Learned

OCT 1, 202646 MIN

Description

Raising prices on 97 clients sounds terrifying...until you see the numbers ๐Ÿ‘€ In this solo episode, Stephanie answers listener Lorraine's question about how Serene Clean's flat rate transition is going. After seven years of hourly residential pricing, Serene Clean rolled a flat rate switch and a price increase into one change, and Stephanie shares the financial results, learnings so far, the pushback they got, and what she'd do differently.ย  ย  ๐Ÿ“Œ What You'll Learn โ€” Why to roll out flat rate to new clients first, then transition existing clients in batches โ€” The real numbers: $7,693/month gained, $3,321/month lost, and a 12% cancellation rate โ€” The exact price increase email Serene Clean sent, plus and how a five-year client negotiated to a middle ground โ€” How to handle clients who think in hours, and how "priority cleans" replaced limited hour cleans โ€” Why production rate auditing is critical once you charge by the job instead of by the hour โ€” The mistake Stephanie made by not telling her cleaners about the switch, and why your team should always be in the loop ย  Resources Mentioned โ€” Flat Rate Email Estimate Template ($20) โ€” available on Stephanie's website along with her checklists, documents, and bundles: https://serene-clean.com/downloads/flat-rate-estimate-email-template/ โ€” Serene Clean's cleaning checklists โ€” available on Stephanie's website: https://serene-clean.com/bundles/ โ€” ZenMaid Mastermind Facebook group: https://www.facebook.com/groups/zenmaidmastermind โ€” ZenMaid's weekly newsletter: https://zenmaid.com/newsletter ย  ๐Ÿ‘‰ Try ZenMaid free for 14 days: https://get.zenmaid.com ๐Ÿ“ž Stephanie's Consulting & Resources for Purchase: https://serene-clean.com/resources/ โœ‰๏ธ Subscribe to ZenMaid's Weekly Newsletter: https://www.zenmaid.com/newsletter/ ๐Ÿ“‹ Apply to be a guest on Filthy Rich Cleaners: https://get.zenmaid.com/guest-application