First Customers

Paris Vega

60: Richard White, CEO/Founder of Fathom and User Voice

MAY 21, 202430 MIN

Description

Richard White, CEO of Fathom, shares his strategy for acquiring first customers. He believes in giving away something for free to build trust and create word-of-mouth virality. He emphasizes the importance of focusing on building a sticky product that users love before worrying about monetization.