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From The Ground Up Show with Erick Loden
Erick Loden
Richie Zook - Building a Trades Business That Can Run Without You
OCT 6, 202698 MIN
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Description
What has to change before you can move 2,500 miles away from the company you help run?
THE WEEK'S CONVERSATIONS, IN ONE EMAIL
Choose the depth that fits your time: the full conversation, a roughly 20-minute CONDENSED edition, or a focused Topics episode.
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Richie Zook helps lead Keystone Gun-Krete in Pennsylvania from his home in North Idaho. Getting there meant learning which responsibilities to hand over, how to support the people taking them on, and what remote ownership actually costs.
Richie joins Erick Loden to trace that work from the purchase of an established concrete business with seller financing to a team with capable managers and younger partners. They discuss hourly pay with job-level incentives, the demand test behind major equipment purchases, and why changing an ownership split cannot repair a weak partnership. Richie also shares how he learned to stand behind employees, protect company culture as the business grows, and measure success beyond his job title.
WATCH & LISTEN
Watch this full episode: https://youtu.be/8aRo_Vaba3k
Subscribe to From The Ground Up Show on YouTube: https://www.youtube.com/@FromTheGroundUp-k9p
Listen in your podcast app: https://pod.link/1846907140
SHORTER EDITIONS
From The Ground Up Show CONDENSED — a roughly 20-minute focused version of the full conversation.
YouTube: https://www.youtube.com/playlist?list=PLa9BVKGD64tA
Podcast apps: https://pod.link/6806079674
From The Ground Up Show: Topics — complete 3–10-minute episodes built around one useful question or lesson.
YouTube: https://www.youtube.com/playlist?list=PLVzToS_5Hj6o
Podcast apps: https://pod.link/6808750058
GUEST & RESOURCES
Richie Zook and Keystone Gun-Krete
https://www.keystonegun-krete.com/
PARTNERS & SPONSORS
This episode includes paid promotional material.
OpenAudible
https://openaudible.org
MacArthur Company
https://www.macarthurco.com
Athlete Fresh
https://athletefresh.shop/fromthegroundupshow
ABOUT FROM THE GROUND UP SHOW
Real stories. Hard lessons. Stronger foundations. From The Ground Up Show delivers honest business and leadership conversations and practical lessons for owners, operators, tradespeople, entrepreneurs, and leaders building something that lasts—with hearts, hands, and hustle.
Hosted by Erick Loden, a former commercial roofing company owner and business advisor. From 2014 to 2025, he owned and ran his roofing company, growing annual revenue more than eightfold and operating profit nearly fifteenfold before completing a successful internal sale.
Website: https://www.fromthegroundupshow.com
Have a question for Erick or an upcoming guest?
https://fromthegroundupshow.com/ask-a-question/
Have a story built through hearts, hands, and hustle? Apply to be a guest and tell your story:
https://fromthegroundupshow.com/be-a-guest/

