How to Land an Anchor Consulting Client (and Avoid the Hidden Costs That Comes With It) | Ep. 291

OCT 8, 202635 MIN

Description

Have you wanted an anchor consulting client? Or do you have an anchor consulting client in place now? An anchor consulting client gives you recurring revenue, a predictable revenue stream, and room to plan your business without starting from scratch every quarter. It's a legitimate business goal. A lot of independent consultants land anchor clients. And there's a real strategy for doing it intentionally. But anchor clients also carry hidden costs that most independent consultants don't account for until they're already working with one. Independent consultants with anchor clients sometimes end up with a faux employer, no pipeline, and feeling too dependent on that client to walk away. In Episode 291, Melisa Liberman walks through six specific ways to land an anchor consulting client and how to avoid the hidden and avoidable costs. Melisa shares her own anchor client story in this episode. It ran 18-plus months longer than it should have. The costs weren't obvious while she was in it. They were very obvious when she got out. Melisa closes with a concrete anchor client protocol: how to set a floor rate, what non-monetary conditions a consulting client needs to meet to earn a spot on your roster, and how to review the relationship on your terms rather than waiting for the client to initiate. If you're looking to land your first anchor consulting client, this episode gives you the strategy. If you already have one and you're starting to feel the pull of the hidden costs, this episode gives you the protocol. Resources Mentioned: Companion Resource: Grow Your Consulting Business: The 14-Step Roadmap to Make Your Independent Consulting Goals a Reality: consultingbusinessbook.com Full Show Notes: https://shownotes.melisaliberman.com/episode-291/ Want More? Melisa's Books, Planners & Journals: https://linktr.ee/melisaliberman Get Melisa's Book: https://www.melisaliberman.com/book Visit Melisa's Website: https://www.melisaliberman.com/ Follow on LinkedIn: https://www.linkedin.com/in/melisa-liberman Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.