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Grow Your Independent Consulting Business
Melisa Liberman
The 7 Reasons Prospects Stall and Don’t Move Forward | Ep. 288
SEP 17, 202640 MIN
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Description
You put in the work to find the opportunity.
You had the conversations. You went through discovery. Maybe you've already sent a proposal. The potential client seemed genuinely interested, and now nothing is happening.
Getting told no is not the hardest part of running a consulting business. The hardest part is the deals that go quiet.
In Episode 288, Melisa Liberman walks through the seven specific reasons consulting prospects stall before they get to a decision. Not the obvious reasons. The ones that are easy to misread while you're inside them. She starts with the most common (not talking to the actual buyer) and ends with the one she calls her favorite: the reason that, once fixed, makes the other six easier to solve.
She also makes a case most consultants resist: you created the stall. Not as a way to blame yourself, but because if you created it, you can fix it.
Each reason comes with the diagnostic questions to ask when a deal goes quiet, so you stop reacting emotionally and start addressing the actual root cause.
If you've got deals in your pipeline right now that should have moved forward and haven't, this episode is exactly where to start.
Timestamps for Key Moments:
[00:00] Why stalling deals are harder to handle than hearing no
[00:04] Companion resource: Lead Gen Sprint at www.ConsultantSprint.com
[00:07] Overview of all seven reasons
[00:08] Reason 1: The right buyer isn't involved
[00:11] Reason 2: Mistaking interest for buying intent
[00:13] Reason 3: They care, but not enough to act now
[00:15] Reason 4: Being interviewed instead of leading
[00:23] Reason 5: No clear sales process
[00:27] Reason 6: Misinterpreting the stall
[00:32] Reason 7: Too much riding on one opportunity
[00:35] How to diagnose the root cause and put this into action
Resources Mentioned:
Companion Resource: The Consultant's Lead Gen Sprint. Enroll at www.ConsultantSprint.com
Full Show Notes: https://shownotes.melisaliberman.com/episode-288
Want More?
Melisa's Books, Planners & Journals: https://linktr.ee/melisaliberman
Get Melisa's Book: https://www.melisaliberman.com/book
Visit Melisa's Website: https://www.melisaliberman.com/
Follow on LinkedIn: https://www.linkedin.com/in/melisa-liberman
Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.

