The SEO Advantage: Organic Growth, Real Results with Jon Nastor
In this episode of GrowthTales, host Mike Pinkus sits down with Jon Nastor, seasoned entrepreneur, long-time podcaster, and co-founder of Digital Commerce Partners (DCP). Jon shares the origin story behind Hack the Entrepreneur, the podcast he launched a decade ago that grew to more than 30,000 listeners per episode and surpassed 500 episodes. He reveals how the show not only became a thriving business but also opened doors to transformative relationships, including the partnership that eventually led to the creation of Digital Commerce Partners. Jon dives into his shift from podcasting to building a content-focused SEO agency for DTC e-commerce brands, offering valuable insights into organic growth, the interplay between paid and organic traffic, and why many established companies sit on SEO gold mines without realizing it. He also unpacks the rapidly evolving landscape of AI, LLM search, Google's dominance, and how businesses can think about SEO and content strategy in an era of constant digital shifts. Packed with entrepreneurial lessons, practical clarity, and a forward-thinking perspective, this conversation is a must-listen for anyone growing a digital business or navigating today's search-driven world.