HaunTopic Radio: Haunted Attractions | Haunted Houses | Halloween | Haunters

HAUNT INSURANCE: KNOW WHAT YOU'RE REALLY COVERED FOR Insurance can be one of the most confusing — and most important — parts of running a haunted attraction. Join us & Craig Watt of Terror Isle for an in-depth discussion on haunt insurance, liability, risk management, and how to protect your attraction. Craig brings a unique perspective to the conversation. He has years of experience as an insurance agent and is also a haunted attraction owner, giving him firsthand knowledge of both sides of the industry. WHAT WE'LL COVER: KNOW YOUR COVERAGE Understand what your general liability policy is designed to cover and where the gaps may be. KNOW YOUR EXCLUSIONS Learn about common policy exclusions, including assault and battery, and why understanding the fine print matters. PROTECT YOUR EMPLOYEES Employee training, no-touch policies, documentation, and practical ways to reduce unnecessary risk. LIMIT YOUR LIABILITY Waivers, customer interactions, security, incident prevention, and other steps that can help protect your business. DOCUMENT EVERYTHING Incident reports, employee training, video surveillance, records, and why good documentation matters when something goes wrong. PROTECT YOUR BUSINESS Take a bigger-picture look at insurance, risk management, and the steps you can take to protect the attraction you've worked so hard to build. ABOUT CRAIG WATT Craig Watt is the owner of Terror Isle and an experienced insurance agent who understands the unique challenges haunted attractions face. This isn't simply an insurance presentation from someone outside the industry. Craig knows the haunt business inside and out. Whether you're a first-year haunt owner or you've been doing this for decades, you won't want to miss this presentation. IMPORTANT: This presentation is for educational and informational purposes. Insurance coverage varies by carrier and policy, and laws vary by state. This presentation is not legal advice or a substitute for advice from your insurance professional or attorney. Hosted by: HauntersToolbox.com & TerrorIsle.com

Learn how to build Facebook ad campaigns that generate more ticket sales while reducing wasted ad spend. Whether you're opening your first haunt or growing an established attraction, this session is packed with practical tips you can use immediately. Want to sell more tickets this Halloween without wasting money on Facebook ads? Join Matt Kremer, founder of Scary Good Ticketing and co-founder of Forsaken Souls Haunted Attraction, as he shares the strategies behind successful Meta advertising for haunted attractions. In this session, you'll learn how to use Facebook Ads Manager the right way, understand the Meta Pixel, avoid common mistakes that cost haunt owners money, and build campaigns that attract more customers. Whether you're new to Facebook advertising or looking to improve your current results, this session will give you practical, actionable advice you can implement this season. You'll leave with a better understanding of how Facebook advertising works and how to make every advertising dollar count. Hosted by: HauntersToolbox.com & ScaryGood.com Merit Badges & Awards for Haunters: ScareItBadges.com

Not every haunted attraction has a Hollywood budget—but that doesn't mean you can't deliver a world-class experience. This Master Class is all about maximizing creativity while minimizing costs. We'll cover practical techniques for building an impressive haunt without emptying your wallet, including: Using lighting to elevate simple scenery Finding affordable and reclaimed building materials Creating reusable scenic elements that last for years Leveraging actors, sound, and scent to sell the illusion Using forced perspective to make small spaces feel larger Knowing where to spend your money—and where to save it The truth is, guests don't remember how much you spent. They remember how you made them feel. Whether you're planning your first haunted attraction or looking to get more out of your budget this season, this class is packed with real-world advice you can put to work immediately Start your own haunted attraction on a budget: HauntersToolbox.com Get award badges for your haunt staff & scare actors: ScareItBadges.com 5OiwE495on5PPNp6Zljy

Haunt Owner/Operators & Hiring Managers Is your attraction asking illegal or high‑risk questions on your job application? Questions about age, allergies, T‑shirt sizes, or medical information may seem harmless—but when asked at the wrong stage of the hiring process, they can create real compliance issues for haunts. Dave Ferrier of FearSchool.com is teaming up with Justin Blackburn of Sithon.io to break this down in a practical, haunt‑specific way: Which questions should never appear on hiring applications? Which questions are allowed later in the process—and why timing matters? How can haunts protect themselves and their actors while still hiring effectively? Sithon will also demonstrate how their compliance engine can automatically flag risky questions before they ever go live on a job form. This session draws on real‑world haunt hiring and training experience—not generic HR theory—and is designed for the people who actually run attractions. If you handle hiring, applications, or onboarding at a haunt, this session is worth your time.

We're going live with one of the true pioneers of the haunted attraction industry — David Bertolino, the founder of Spooky World. If you've ever been through a professional haunt and wondered what really goes into creating those experiences, this is your chance to hear it straight from someone who helped shape the industry. From its early days as a haunted hayride to becoming a full-scale Halloween destination, Spooky World has set the standard for immersive scares, detailed sets, and high-energy performances. During this live, expect real behind-the-scenes insight — not just about what you see as a guest, but what it actually takes to run a major haunted attraction year after year. We'll be talking about what works, what doesn't, and how the industry has evolved over time. Whether you're a haunt fan, actor, or someone thinking about getting into the business, this is a rare opportunity to learn from experience you won't find anywhere else. Join the Haunter's Toolbox Facebook Group to attend the next live session if you missed this one: https://www.facebook.com/groups/haunterstoolbox Find The Spooky World Book here. Join the Haunter's Toolbox membership and start your own Haunted Attraction Business. Reward, recognize, and retain your haunt crew with Merit Badges for Haunters ScareItBadges.com