The Healthtech Marketing Show: How to Choose the Right Paid Media Playbook for Healthtech

How do you know whether your healthtech company needs a classic demand gen campaign or a full ABM program? On this episode host Adam Turinas is joined by his colleague Paul Vandre, Account Director and Digital Marketing Specialist at Health Launchpad. Paul has two decades of experience in digital marketing, spending more than five years building paid media strategy for about 30 Health Launchpad clients. Find all of our network podcasts on your favorite podcast platforms and be sure to subscribe and like us. Learn more at www.healthcarenowradio.com/listen