225: Boundaries Built Her a Billion with Lacey Newman

Lacey Newman is a founder, coach, and keynote speaker who has helped thousands of high-performing women build businesses and lives that are truly their own. Over two decades she scaled a real estate team to nearly $1B in volume, was the former host of the Emmy-nominated The American Dream, and grew her income from under $50K to seven figures — all while raising two kids on her own. After failing out of real estate once (she was one of the 85% who do), Lacey came back with a different playbook — one built on boundaries, systems, and self-trust instead of hustle. Today she teaches women to stop over-functioning, untangle their identity from productivity, and reinvent their work from a place of clarity instead of burnout. Connect with Lacey Newman: website: laceynewman.com Instagram: @heylaceynewman Episode Summary: Lacey Newman spent 20+ years in real estate, helped build a team that crossed $1 billion in sales volume, and hosted the Emmy-nominated show The American Dream. She also quit the industry for about two years, felt like a failure as a young mom, and went through a divorce in 2014 with two kids ages three and five. When she came back to real estate, she threw out the rule book. She stopped being available 24/7, took control of her schedule, and was surprised to find that clients respected her more and her business grew. She went from earning under $70K a year to a multi-seven-figure business. Key Takeaways: Boundaries help your business. Failure is only failure if you stop. A pivot is not quitting. Fire the bad client. Take care of your body, mind, and spirit first. Episode Chapters: 00:00 Cold open: three things you'll learn 00:47 Welcome and meet Lacey Newman 01:44 Lacey's story: from new agent to quitting during the recession 03:07 Divorce and the comeback to real estate 04:20 From a billion-dollar team to coaching women 05:23 Turning failure around: throwing out the rule book 08:37 Boundaries for clients and why Lacey celebrates firing a client 10:25 Failure, playing big, and pivoting vs. quitting 11:47 Looking fine on the outside, struggling on the inside 15:53 Listener thank-you and Cozy Earth discount 16:58 What inspires Lacey: her kids, a favorite quote, and mom guilt 19:53 Lacey's legacy 20:58 What's next: a new podcast, a book, and going all in on AI 22:33 Where to find Lacey 23:01 Final message for listeners 23:49 Wrap-up and outro