Hospitality Industry Club
HIC Hotelcast
#4 Guest Segmentation - Essential Part Of a Successful Communication Strategy
DEC 6, 202119 MIN
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Description
Whoop, whoop, it’s keynote time!
Neha Born and Jackie Weiss are absolute cracks in all things guest segmentation which is one of the crucial parts within a successful communication strategy for hotels.
The following 20 minutes are packed with hands-on practices on how to outplay your peers and become a guest segmentation unicorn. That's what we call full-service? Yes our dear HICfriends! Enjoy the ride on our CoCoCoCo main stage.
Our experts:
Neha Born, Revinate
Jackie Weiss, SIDE Hotel Hamburg
HIC website:
hospitalityindustry.club
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