Product Talk | What Actually Makes a Product Innovative?

New doesn't always mean innovative. This episode of Product Talk explores how designers and specifiers can look beyond the “innovative” label to understand what a product actually changes. Lauren Brant examines examples that expand the function of familiar products, improve performance and material health, respond to human needs, introduce new creative perspectives, and integrate technology into the built environment. The result is a broader view of innovation as something that can happen through technology, refinement, application, design, and cultural storytelling. Companies mentioned: Kvadrat Acoustics Foster + Partners Designtex Shaw Contract KI HBF Textiles Momentum Cisco