Indie Bites

James McKinven

How Tally grew to $150k MRR in 5 years - Marie Martens

MAY 23, 202517 MIN

Description

Marie Martens is the co-founder of Tally, a form builder she started with her partner Filip, now used by half a million people and are over $150k MRR. Marie was on the pod 3 years ago when they’d scaled to 16,000 users and $8k MRR in 1 year. In that episode we discussed the origin story, getting their first 100 users and how they’d grown so quickly. Today, we’re going to be finding out how they’ve built such a robust business over the past 3 years and 15x’d their revenue. Listen to Marie's first episode: https://indiebites.com/43 Timestamps 00:00 Intro 02:09 From small lifestyle business to larger sustainable business 04:50 Retaining the fun in the business 06:02 Struggles in hiring a remote team 07:32 Building an in-person team in Belgium vs remote 08:17 Running a startup as a parent 10:06 How Tally has grown to $150k MRR 13:07 The pros and cons of building in public 15:08 Growing the product while keeping it simple 15:49 The future of Tally 16:43 Recommendations Recommendations Book - First Round Capital Podcast - Lenny's Podcast Indie Hacker - Olly Meakings My links Twitter Indie Bites Twitter Indie Bites YouTube Join the membership Personal Website 2 Hour Podcast Course Sponsor - EmailOctopus 🐙 EmailOctopus is an independently owned email marketing platform, built to support other small growing businesses. With a focus on affordability and ease of use, EmailOctopus contains all of the features you need to reach and grow your audience. You can start today, with their industry leading free plan where you can contact up to 2,500 subscribers without paying a penny.