Why the Marketoonist is the dream indie business - Tom Fishburne

Tom Fishburne is the founder of Marketoonist, a bootstrapped marketing cartoon business he started in 2010. He started drawing and sharing cartoons in 2002, and it took him 8 years to make the leap, despite having a successful career in marketing. 15 years later, Tom is still going strong, with the business making money from cartoon licensing, speaking gigs, brand deals, his book and more. Listen to the extended version of the show here: https://indiebites.com/membership/ Timestamps 00:00 - Intro 01:23 - Moving to Czech Republic out of college 02:16 - From Czech Republic to MBA 03:19 - Starting cartooning 04:03 - Tom's first client 04:37 - Imposter syndrome 05:20 - Pricing too low 06:01 - Making the leap to full time 07:08 - The terrifying moment of taking the leap 08:08 - How Tom executed on his plan as a full time cartoonist? 09:20 - Marketoonist revenue breakdown 10:45 - Why Tom still does client work 12:45 - Dealing with sh*tty clients 13:55- Dealing with AI and competition 15:55 - Recommendations Recommendations Book - Orbiting the Giant Hairball Podcast - Fly On The Wall Indie Hacker - David Hieatt My links Twitter Indie Bites Twitter Indie Bites YouTube Join the membership Personal Website 2 Hour Podcast Course Sponsor - EmailOctopus 🐙 EmailOctopus is an independently owned email marketing platform, built to support other small growing businesses. With a focus on affordability and ease of use, EmailOctopus contains all of the features you need to reach and grow your audience. You can start today, with their industry leading free plan where you can contact up to 2,500 subscribers without paying a penny.