20: Why Women Struggle to Find the Support They Need with Olivia Gregorian of The List

Finding help shouldn't feel like another full-time job. But when you're already carrying the mental load of motherhood, your health, your family, your home, and everything else, even figuring out who to ask for help can become one more thing on an endless to-do list. In this episode of The Kitchen Island, I’m sitting down with Olivia, founder of The List, a curated platform helping women and families find trusted providers and businesses across health, wellness, motherhood, and everyday life. Olivia shares how her own experience with postpartum depression opened her eyes to a major gap: there may be thousands of resources available, but that doesn't mean it's easy to figure out who you can actually trust. We talk about what it was like for Olivia to search for mental health support during one of the most vulnerable seasons of her life, why having more options can actually make decisions harder, and the invisible mental load women carry before they ever make the appointment or ask for help. We also get into the difference between someone who simply looks great online and a provider who is actually the right fit, why personal connection matters when choosing support, and how Olivia vets the businesses and providers featured on The List. Olivia also shares how The List has evolved beyond women's health into motherhood, home, finances, and everyday life by paying attention to one simple question: What are women already struggling to find? In this episode, we talk about: Olivia's experience with postpartum depression and the search for mental health support The invisible mental load behind researching, contacting, scheduling, and managing support Why more choices don't necessarily make it easier to make a decision How to tell if a provider may actually be a good fit for you Why so many incredible private providers can be difficult to find online How The List is expanding beyond wellness to support more areas of women's everyday lives Olivia's bigger vision for making finding trusted support just a little bit easier One of my favorite takeaways from this conversation is that support doesn't have to eliminate every hard thing to be valuable. Sometimes removing one search, one decision, or one hour from someone's plate can make a huge difference. And that is exactly what Olivia is building with The List. Connect with Olivia + The List Website: www.thelistwellness.com Instagram + TikTok: https://www.instagram.com/thelistwellness Connect with Kelly Website: kellymccracken.co Instagram: @kellymccracken.co This episode is sponsored by Dubsado! Try it free for 21 days. No credit card required. When you're ready to upgrade, use code kellymccrackenva for 30% OFF your first paid month or year.  Heads up: this is an affiliate link, which means I earn a small commission if you sign up, but I truly use and love Dubsado and only recommend tools I believe in!