In Good Company | Episode 2: Building Stronger Supplier Partnerships

In the second episode of In Good Company, Emily Harris, Business Development Manager at Classic Vacations®, sits down with Marie Smith, Strategic Account Manager for Host Accounts, to explore how host agency advisors can make the most of their relationship with Classic and build stronger, more strategic supplier partnerships. Marie takes listeners behind the scenes of Classic's Host Account team, explaining the role of a Strategic Account Manager, how the team supports host organizations and their affiliated advisors, and what that support can mean for an individual advisor's business. She also shares insights from her paper, "The Advisor-Supplier Partnership: Structure, Strategy, Success," including practical ways advisors can turn supplier relationships into valuable business partnerships. Stay tuned for future episodes of In Good Company, where members of the Classic Vacations® Sales team come together to explore the topics, trends, and strategies travel advisors want to hear most.